Summary:

The Business Development Manager is a crucial role on the Br8kthru team. We’re looking for someone to represent Br8kthru in the marketplace, serving as a community connector, relationship-builder marketing consultant. This role is grounded in business development and will help lead business development efforts as part of the Account Services team.

Mission

Identify opportunities in the market to generate profitable sustainable revenue for the company, while developing a Michelin-Star Standards approach to sales. Grow and refine digital marketing acumen to better position Br8kthru to potential Clients. 

Role-Based Competencies

• Sales-driven: the ability to identify opportunities, overcome objections close deals
• Self-starter: the ability to manage time well and prioritize appropriately to achieve sales retention goals
• Process-oriented: ensure SOPs are created, implemented sustained to ‘capture the ordinary elevate the sublime’ 
• Marketing technology acumen: possess intimate evolving knowledge of digital marketing trends, supporting Br8kthru’s position as a thought leader elevating the strategic efforts of the team

Critical Accountabilities

• Identify, scope, negotiate close new business opportunities consultative marketing services
• Lead the creation of Client pitches, strategy briefs proposals—in collaboration with internal teams as needed
• Achieve monthly sales goals, including tracking reporting on sales pipeline Client opportunities

Key Performance Indicators (KPIs)

• Business Development 
  • Sales pipeline development, forecasting revenue 
• Net New Accounts 
• Revenue

Responsibilities Areas of Focus

• Consult, advise, develop opportunities based on our service offerings with new Clients, including:
  • Digital marketing — content strategy creation, email marketing, social, SEO, paid media analytics
  • Engineering — custom web development, mobile applications, UX UI design other tech services
  • Strategy consulting — branding positioning, insights analysis, market analysis segmentation
• Seek opportunities to increase customer satisfaction deepen client relationships
• Maintain awareness of new and emerging technologies and their potential application on client engagements
  • Continually work to deepen expand your own understanding of our service offerings
  • Attend at least one (1) industry event per week (marketing, healthcare, manufacturing, B2B, etc.). 
  • Read at least one (1) book per month related to digital marketing or other aspects of this role
• Work (aka hustle) at least 40 hours per week to achieve greatness as a Business Development Manager and help grow develop our company, Clients and capabilities
• Assist in Br8kthru’s inbound marketing efforts
  • Be active on social media to aid in social selling efforts
  • Share a point of view or share/amplify Br8kthru’s point of view
  • Assist in thought leadership on behalf of Br8kthru 
    • Help develop content or editorial calendars for Br8kthru to produce that support our inbound efforts
• Support internal business process development streamlining operations
• Assist with strategic account management
  • Support Account Strategists in timely and complete client project handoffs
  • Assist in ensuring current projects are on-strategy, and help with refining and/or defining a long-term roadmap, including additional projects and Br8kthru services