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Marketing Data Analyst (Partially Remote)
Latitude Miami, FL
$68k-89k (estimate)
Full Time | Business Services 1 Month Ago
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Latitude is Hiring a Remote Marketing Data Analyst (Partially Remote)

Salary: $90,000 - 130,000/year
This position allows for 3 days per week remote / work from home.

We are seeking a Marketing Data Analyst that will work directly with a multi-channel team of strategy, communications, social, SEO, paid media and email experts and regularly collaborate with an extended team of account services, project managers, web developers and clients to fulfill your duties. The Marketing Data Analyst, establishes, evaluates, and implements analytics performance and tracking across a variety of touch-points, The resulting deliverables will assist a multi-dimensional team with optimizing a variety of user experiences to meet client objectives and goals, including turning data observations into marketing insights.

RESPONSIBILITIES

  • Analyze channel performance, user-behavior, conversion, customer journeys, and multi-channel attribution
  • Implement, track, analyze and report business results across digital channels (E.G., website, social, search, media, email, etc.)
  • Design and build reporting dashboards that deliver cross-channel performance reporting with actionable insights
  • Create and analyze scheduled client reporting
  • Use methodical performance analysis to influence/support campaign plans and website development
  • Perform ad-hoc analytics and conversion optimization consultancies across clients and influence optimization strategies with data
  • Implement website and campaign tracking through tag management systems
  • Help implement and track A/B and Multi-Variate testing and translate results to actionable insights and additional testing recommendations
  • Identify and organize analytics/reporting requirements from multiple sources including core and extended team, as well as client stakeholders
  • Perform analytics quality assurance testing via tag systems
  • Occasional attendance at vendor demos and presentations to help assess new or updated offerings
  • Occasional support in presentation of new vendor capabilities to internal and client stakeholders
  • Support in client presentations for analytics capabilities or deliverables

QUALIFICATIONS

  • Bachelor’s degree in analytics, statistics, marketing or related field
  • 3-5 years of experience in marketing, analytics or related field
  • Leading web analytics packages (Adobe Analytics)
  • Data visualization platforms (Looker Studio, Tableau, Power BI)
  • Paid media platforms (Google Ads, Google Display & Video, Bing Ads)

Job Summary

JOB TYPE

Full Time

INDUSTRY

Business Services

SALARY

$68k-89k (estimate)

POST DATE

03/07/2024

EXPIRATION DATE

06/03/2024

WEBSITE

latitude-group.com

HEADQUARTERS

SAINT PAUL, MN

SIZE

50 - 100

FOUNDED

1997

TYPE

Private

CEO

MARIE MALANAPHY-SORG

REVENUE

$10M - $50M

INDUSTRY

Business Services

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The job skills required for Marketing Data Analyst (Partially Remote) include Insight, Presentation, Marketing Analytics, Tableau, BI, etc. Having related job skills and expertise will give you an advantage when applying to be a Marketing Data Analyst (Partially Remote). That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Marketing Data Analyst (Partially Remote). Select any job title you are interested in and start to search job requirements.

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The following is the career advancement route for Marketing Data Analyst (Partially Remote) positions, which can be used as a reference in future career path planning. As a Marketing Data Analyst (Partially Remote), it can be promoted into senior positions as a Private Label Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Data Analyst (Partially Remote). You can explore the career advancement for a Marketing Data Analyst (Partially Remote) below and select your interested title to get hiring information.

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If you are interested in becoming a Marketing Data Analyst, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Marketing Data Analyst for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Marketing Data Analyst job description and responsibilities

Making sense of these numbers are marketing data analysts, statisticians who break down collected market data to help drive marketing efforts.

02/09/2022: Pensacola, FL

Becoming a successful marketing campaign analyst starts with earning the necessary education, credentials, and experience to qualify for the career opportunity.

03/16/2022: Idaho Falls, ID

Based on their findings, they may recommend a specific sales strategy, marketing materials or promotions.

01/24/2022: Gulfport, MS

Some companies prefer their data analysts to gain master’s degrees, and these candidates may receive preference over others.

02/08/2022: Fairbanks, AK

Marketing Data Analysts work with large volumes of data. They need to crunch large Databases to gain actionable insights.

03/15/2022: Wichita, KS

Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Marketing Data Analyst jobs

Knowledge of Programming Languages.

02/05/2022: Nashville, TN

Knowledge of Data Engineering Tools.

03/23/2022: Cincinnati, OH

Get familiar with the fundamentals.

02/23/2022: Santa Rosa, CA

SQL provides a gateway to programming.

03/10/2022: Philadelphia, PA

Transform data to solve a specific problem.

03/01/2022: Fairbanks, AK

Step 3: View the best colleges and universities for Marketing Data Analyst.

Butler University
Carroll College
Cooper Union
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