27 Manager, Digital Marketing Jobs in Louisville, KY
DIAMOND BASEBALL HOLDINGS LLC is Hiring a Manager, Digital Marketing Near Louisville, KY
Job Title: Manager, Digital Marketing
Main Purpose of Job: Digital Content Marketing
Reports to: Director, Marketing
Hours of Work: As required Monday to Friday, weekends, evenings, and holidays as needed
Contract Type: Permanent
Location: Louisville, KY
The Louisville Bats is a subsidiary of Diamond Baseball Holdings (DBH formed in 2021 to support, promote, and enhance Minor League Baseball through professional management, best practices, innovation and investment. The Louisville Bats has been a AAA team located in Louisville, Kentucky since 1982. The Bats have been the AAA affiliate of the Cincinnati Reds since 2000.
The Manager, Digital Marketing is responsible for the oversight of all the Louisville Bats website assets, including batsbaseball.com, as well as playing a key role in marketing strategy decisions and execution regarding digital and paid social media advertising budgets. This position will report to and work closely with the Director, Marketing in developing a digital marketing strategy, including Louisville Bats web assets and external marketing spends. The Manager, Digital Marketing will also play a role in internal project management.
Job Function:
- Oversight and management of all Louisville Bats web assets.
- Work closely with department leaders to curate and maintain website content, including Ticketing, Partnerships, Events, Foundation, Team Store, etc.
- Plan, coordinate, and execute changes to website content and images.
- Monitor and track the progress of campaigns. This includes monitoring and analyzing web analytics and searching for trends in the customer experience.
- Review and assess content to ensure conformance with platform requirements, title tags, meta descriptions, and other SEO best practices.
- Ensure the website is following SEO best practices and make suggestions for improvement.
- Monitor other MiLB websites for changes, features, and functionality that we may want to implement ourselves.
- Assist in developing a full digital marketing strategy, including paid social media, SEM, programmatic/display ads, and other external advertising spends.
- Assistance with internal project management.
- Provide support for targeted email marketing campaigns, including graphic design, copywriting, and testing/sending marketing emails.
Preferred Qualifications:
- Website management experience.
- Google Analytics and Google Ads certification.
- Experience developing and executing digital marketing strategies.
- The ability to provide creative support to Graphic Designers.
Job Summary
Full Time
$101k-134k (estimate)
03/17/2024
05/15/2024
The job skills required for Manager, Digital Marketing include Digital Marketing, Advertising, SEM, Email Marketing, Google Ads, Graphic Design, etc. Having related job skills and expertise will give you an advantage when applying to be a Manager, Digital Marketing. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Manager, Digital Marketing. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Manager, Digital Marketing positions, which can be used as a reference in future career path planning. As a Manager, Digital Marketing, it can be promoted into senior positions as a Digital Marketing Director that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Manager, Digital Marketing. You can explore the career advancement for a Manager, Digital Marketing below and select your interested title to get hiring information.
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