Job Posting Title:

Digital Marketing Implementation Specialist

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Hiring Department:

Extended Education Ventures

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Position Open To:

All Applicants

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Weekly Scheduled Hours:

20

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FLSA Status:

Non-Exempt

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Earliest Start Date:

Immediately

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Position Duration:

Expected to Continue Until Aug 31, 2024

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Location:

UT MAIN CAMPUS

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Job Details:

General Notes

This position is 20 hours per week, flexible between 7 a.m. and 6 p.m. Extended Education Ventures offers a flexible work arrangement that enables working from home for most of the time, with time spent in-person and on-campus, as needed.

Must be eligible to work in the US on a full-time basis for any employer without sponsorship.

About the Work and Team

Autonomy, complexity, and a clear connection between effort and result - that's what you can expect as a member of the Marketing Team at Extended Education Ventures. We are a small, highly-productive team of creative professionals who are passionate about doing outstanding (and award-winning) work to help lifelong learners find continuing and professional education to support their career goals and build a better future.

Purpose

This person will support the implementation of a variety of digital and marketing-technology projects for several continuing and professional education programs across the University.

The position works closely with the marketing project manager and other members of the marketing team at Extended Education Ventures to ensure implementation of key projects that are instrumental to the team's success. The successful candidate must be able to work both independently and collaboratively and must manage their projects with minimum oversight.

Responsibilities

• Marketo Migration: Follow departmental documentation to aid in the migration of EEV's existing Marketo instance to a new Marketo instance. Create new Marketo programs and update migrated programs, with guidance from Marketing Project Manager. Work with implementation vendors to complete migration and optimize new instance as needed.

• Consent Management Platform Implementation: Working closely with the Marketing Project Manager, stand up new consent management platform to comply with privacy regulations. Evaluate, build and execute banners per supported website. Test efficacy of additions and coordinate with Google properties. Iterate for new websites as added to portfolio.

• General Marketing Support: Assist in execution of marketing strategies for existing and new clients. Tasks could include writing email copy, adding content to webpages, collaborating on social media campaigns, managing the creation and implementation of content marketing and optimizing digital advertising tactics, depending on the candidate's exact experience and the nature of the work required.

• Team Collaboration & Admin: Collaborate with the EEV marketing team and other stakeholders daily. Utilize Asana to manage project tasks and coordinate communication between team members. Attend meetings to give status updates on project progress and to learn about new initiatives entering your purview. Research marketing technology tools and platforms, as needed.

Required Qualifications

Bachelor's degree and more than two years of related professional experience. Experience working independently and remotely in a highly-collaborative team environment. Experience utilizing Marketo as a marketer, including executing email, default, event and engagement programs, as well as navigating Design Studio. Understanding of digital marketing strategies, especially around Google ads. Strong organizational and interpersonal skills, including written and verbal communications. Professional demeanor, strong customer service ethic, and good attention to detail.

Relevant education and experience may be substituted as appropriate.

Preferred Qualifications

Experience marketing continuing, professional, and online education within a higher education setting. Knowledge of html/css coding for landing page and email templates. Experience utilizing complex tokens in Marketo. Experience with consent management platforms. Experience with Asana, Google Analytics, Google Tag Manager, PhotoShop, WordPress and Drupal.

Salary Range

$20.00 hourly depending on qualifications

Working Conditions

• May work in standard office conditions.

• Repetitive use of keyboard at a workstation.

Work Shift

• 20 hours per week, flexible between 7am-6pm.

Required Materials

• Resume/CV

• 3 professional references with phone numbers

• Letter of interest

Important for applicants who are NOT current university employees or contingent workers: You will be prompted to submit your resume the first time you apply, then you will be provided an option to upload a new Resume for subsequent applications. Any additional Required Materials (letter of interest, references, etc.) will be uploaded in the Application Questions section; you will be able to multi-select additional files. Before submitting your online job application, ensure thatALLRequired Materials have been uploaded. Once your job application has been submitted, you cannot make changes.

Important for Current university employees and contingent workers: As a current university employee or contingent worker, you MUST apply within Workday by searching for Find UT Jobs. If you are a current University employee, log-in to Workday, navigate to your Worker Profile, click the Career link in the left hand navigation menu and then update the sections in your Professional Profile before you apply. This information will be pulled in to your application. The application is one page and you will be prompted to upload your resume. In addition, you must respond to the application questionspresented to upload any additional Required Materials (letter of interest, references, etc.) that were noted above.

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Employment Eligibility:

Regular staff who have been employed in their current position for the last six continuous months are eligible for openings being recruited for through University-Wide or Open Recruiting, to include both promotional opportunities and lateral transfers. Staff who are promotion/transfer eligible may apply for positions without supervisor approval.

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Retirement Plan Eligibility:

The retirement plan for this position is Teacher Retirement System of Texas (TRS), subject to the position being at least 20 hours per week and at least 135 days in length.

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Background Checks:

A criminal history background check will be required for finalist(s) under consideration for this position.

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Equal Opportunity Employer:

The University of Texas at Austin, as an equal opportunity/affirmative action employer,complies with all applicable federal and state laws regarding nondiscrimination and affirmative action. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, national origin, age, marital status, sex, sexual orientation, gender identity, gender expression, disability, religion, or veteran status in employment, educational programs and activities, and admissions.

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Pay Transparency:

The University of Texas at Austin will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information.

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Employment Eligibility Verification:

If hired, you will be required to complete the federal Employment Eligibility Verification I-9 form. You will be required to present acceptable and original documents to prove your identity and authorization to work in the United States. Documents need to be presented no later than the third day of employment. Failure to do so will result in loss of employment at the university.

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E-Verify:

The University of Texas at Austin use E-Verify to check the work authorization of all new hires effective May 2015. The university's company ID number for purposes of E-Verify is 854197. For more information about E-Verify, please see the following:

• E-Verify Poster (English) [PDF]
• E-Verify Poster (Spanish) [PDF]
• Right To Work Poster (English) [PDF]
• Right To Work Poster (Spanish) [PDF]

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Compliance:

Employees may be required to report violations of law under Title IX and the Jeanne Clery Disclosure of Campus Security Policy and Crime Statistics Act (Clery Act). If this position is identified a Campus Security Authority (Clery Act), you will be notified and provided resources for reporting. Responsible employees under Title IX are defined and outlined in HOP-3031.

The Clery Act requires all prospective employees be notified of the availability of the Annual Security and Fire Safety report. You may access the most recent report here or obtain a copy at University Compliance Services, 1616 Guadalupe Street, UTA 2.206, Austin, Texas 78701.