156 Marketing Manager Jobs in Phoenix, AZ
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LAUNCH POTATO is Hiring a Remote Marketing Manager
YOUR ROLE
You will own our Debt vertical and assist on the Banking and Investment verticals of FinanceBuzz which empowers the financial decisions of millions of consumers monthly. Driven by a growth mindset, you will use audience insights and data to optimize landing pages for revenue and user experience. Your optimization efforts will aim to maximize revenue and profitability for our business while balancing our advertisers' KPIs.
To succeed in this role, you'll need to thrive in a fast-paced environment while balancing multiple priorities. Data is at the heart of this job, but the numbers must be paired with creativity and marketing insights to fully understand target audiences and match these audiences with financial products.
WHAT YOU'LL DO:
- Manage, analyze, optimize and scale current landing pages to increase revenue and margin
- Dig into the data to analyze performance, identify trends, and find opportunities
- Research, test, and launch new advertisers on our platform
- Collaborate closely with the Account Management, Copywriting, and User Acquisition teams
- Ideate and implement tests including copy, UI/UX changes, and offer order to improve page metrics
- Identify trends across advertisers and/or platforms and use them to make recommendations
- Assist in developing content strategy that both engages the user and meets client KPI metrics
- Execute A/B tests, mostly focused on advertiser mix, content angle, offer depth and device type
WHAT YOU NEED TO SUCCEED
- Strong communication skills, both verbal and written, in order to develop cross-department relationships and keep stakeholders informed of performance
- 3-5 years of experience with Google Search; planning, managing, and optimizing Google Search campaigns
- Experience optimizing on page experience and measuring against deep funnel advertiser KPIs
- Experience using tracking/reporting platforms and/or BI tools
- Analytical skills; a natural inclination to "follow the data" and making decisions and recommendations based on data - must have the ability to turn data into optimizations
- Proficiency in Excel (Pivot Tables, Vlookups, etc.) and the ability to analyze large sets of data
- Strong project management and organizational skills to manage multiple projects in a fast-paced, deadline-driven environment
BONUS POINTS FOR
- Forecasting
- Agency experience
- Experience with reporting/analytics software such as Looker, Tableau, etc.
- Experience working in a CMS (ex. Wordpress)
- A general interest and knowledge of personal finance
- Superb direct response writing experience for customer copy
TOTAL REWARDS & COMPENSATION
Salary range: $100,000–$130,000
Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato’s Levels Framework. Your compensation package includes a base salary, profit-sharing bonus, and competitive benefits. Launch Potato is a performance-driven company, which means once you are hired, future increases will be based on company and personal performance, not annual cost of living adjustments.
Job Summary
Full Time
Business Services
$103k-134k (estimate)
03/22/2024
04/17/2024
launchpotato.com
DELRAY BEACH, FL
50 - 100
2014
GREGORY VAN HORN
<$5M
Business Services
Related Companies
The job skills required for Marketing Manager include Insight, Project Management, Planning, Futures, Communication Skills, KPI, etc. Having related job skills and expertise will give you an advantage when applying to be a Marketing Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Marketing Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Marketing Manager positions, which can be used as a reference in future career path planning. As a Marketing Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Manager. You can explore the career advancement for a Marketing Manager below and select your interested title to get hiring information.
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Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Marketing Manager job description and responsibilities
Provide reports and analysis of marketing activities to senior managers and board of directors.
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Direct the hiring, training, and performance evaluations of marketing staff and oversee their daily activities.
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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Marketing Manager jobs
Extensive experience with practices and techniques related to traditional and digital marketing within the retail landscape.
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Work with creative teams on developing compelling and engaging content across all marketing channels for a cohesive look and feel.
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A marketing manager needs leadership abilities and excellent project management skills to lead their team.
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Along with being able to provide feedback, marketing managers need to be able to accept feedback calmly and without getting angry.
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Step 3: View the best colleges and universities for Marketing Manager.
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