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Marketing Manager I
The Haskell Company Charlotte, NC
$89k-116k (estimate)
Full Time 3 Months Ago
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The Haskell Company is Hiring a Marketing Manager I Near Charlotte, NC

Overview

Are you ready to move your career forward, and start the BEST job of your life? Haskell is committed to providing you with the resources to help you grow and discover your potential. We promote an environment that encourages innovative ideas and allows you to develop the best “how” to get the job done.

At Haskell, we Create Things That Matter and have prioritized our team members' experiences. One of our company pillars is to “Provide Team Members the BEST Job of Their Lives” and we manifest that in a variety of ways. Our Employee Stock Ownership Plan (ESOP) creates stock ownership for our full-time team members. As an employee-owned company with an ownership culture, we work together for the benefit of our clients and each other.

In this role you will plan and manage marketing activities, resources and schedules for positive, creative and successful accomplishment of proposal production, public relations/advertising and marketing/sales objectives of the business units or group. The primary skills and capabilities required to execute this position are positive leadership, team building and operational efficiency.

Job Responsibilities:

  • Communicate with division leaders, business development, marketing and other internal stakeholders to set priorities and plan strategies/campaigns that will help achieve sales objectives.
  • Create a marketing plan, inclusive of both internal and external communication programs and maintain the marketing budget.
  • Hire, manage, train and mentor team members to provide growth and development.
  • Formalize processes relative to budget, workflow, data management and prioritization.
  • Communicate and protect brand standards.
  • Develop and manage group level quarterly and annual reports and presentations (shareholders report, business plan, operations meeting, surety report, board meetings, group meetings).
  • Manage the production and design of qualifications, proposals, presentations, award submittals and other marketing assignments:
    • Review RFP/RFQ and client’s needs
    • Plan/outline the criteria/responsibilities
    • Assign responsibilities/monitor deadlines
    • Direct content which best meets client’s criteria
    • Write/edit content
    • Lead kickoff and quality review meetings
    • Lead presentation development and provide interview coaching
  • Manage the planning, development, and execution of marketing campaigns/social media, including:
    • Collect and analyze relevant market data
    • Assemble detailed data reports on specific market verticals and clients across multiple industries
    • Utilize market data to create and disseminate targeted messaging across multiple platforms
    • Research and analyze keywords, develop content, develop landing pages and track click-thru rates, conversion rates and overall ROI
  • Execute business development documents (i.e. digital and print assets) and marketing strategies.
  • Research, analyze and prepare market data.
  • Manage the collection, organization, maintenance and accuracy of marketing/business development information, resources, files, and schedules.
  • Lead public relations, advertising, and other outside events (i.e. tradeshows), which will require some travel.
  • Manage and review content for the internal group database of project descriptions, resumes, standard content, clients, subconsultants, contacts (i.e. CRM).
  • Monitor multiple tasks/activities and proposal teams against the schedule for delivery and consistency.
  • Participate in company-wide marketing activities and the Marketing Council.
  • Manage and lead the development of content for the website.
  • Manage specialty programs or assignments for the group.

Education/Experience:

  • Bachelor’s degree (marketing, communications, English, journalism, business administration or technical field).
  • A minimum of 10 years of relevant experience, with 8 years of experience in the Architecture/Engineering/Construction (AEC) industry preferred.

Specific Knowledge, Skills, License, Certifications:

  • Ability to implement marketing and business development principles
  • Solid understanding of AEC industry terminology and procedures
  • Leadership experience in a collaborative team environment
  • Supervisory experience preferred
  • Advanced analytical, problem-solving, and decision-making skills
  • Experience with CRM databases
  • Excellent written and verbal communication skills, with strong editing capabilities
  • Excellent project management skills
  • Expertise in Microsoft Office, Adobe Creative Suite (i.e. InDesign)
  • Advanced understanding of graphic design and production

Haskell offers a very robust and comprehensive benefits package! Some of our offerings are:

  • Health, dental, and vision insurance plans.
  • Company provided hospital indemnity, accident and critical care plans.
  • Retirement savings plan (401k) with company discretionary matching contributions.
  • Employee Stock Ownership Plan
  • Paid time off and nine company holidays.
  • Professional development and training opportunities to enhance your skills and advance your career.
  • Flexible work hours and remote work options.
  • Employee assistance programs for physical and mental well-being.
  • Opportunities for growth and advancement within the organization
  • AND many more!

Environmental Factors and/or Physical Requirements:

While performing the duties of this job, this position is required to have ordinary ambulatory skills sufficient to visit other locations; and the ability to stand, walk, stoop, kneel, crouch, and manipulate (lift, carry, move) light to medium weights of 10-50 pounds. Requires good hand-eye coordination, and arm, hand and finger dexterity, including the ability to grasp, and visual acuity to use a keyboard, operate equipment and read application/form information. The associate frequently is required to sit, reach with hands and arms, talk, and hear.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities:

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, or protected veteran status.

Haskell will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990 and the Americans with Disabilities Act Amendments Act of 2008. The job description will be reviewed periodically as duties and responsibilities change with business necessities. Essential and marginal job functions are subject to modification.

Haskell is a Drug-Free Workplace.

Job Summary

JOB TYPE

Full Time

SALARY

$89k-116k (estimate)

POST DATE

01/15/2024

EXPIRATION DATE

04/03/2024

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If you are interested in becoming a Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Marketing Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

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Step 3: View the best colleges and universities for Marketing Manager.

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