We are a global leader in food & beverage ingredients. Pioneers at heart, we operate at the forefront of consumer trends to provide food & beverage manufacturers with products and ingredients that will delight their consumers. Making a positive impact on people and planet is all part of the delight. With a deep-rooted presence in the countries where our ingredients are grown, we are closer to farmers, enabling better quality, and more reliable, traceable and transparent supply. Supplying products and ingredients at scale is just the start. We add value through our unique, complementary portfolio of natural, delicious and nutritious products. With our fresh thinking, we help our customers unleash the sensory and functional attributes of cocoa, coffee, dairy, nuts and spices so they can create naturally good food & beverage products that meet consumer expectations. And whoever we’re with, whatever we’re doing, we always make it real.

Position Summary

Reporting to Vice President Marketing, the Cocoa Marketing Manager will be responsible for promoting the brand portfolio (deZaan, Huysman, Twenty Degrees) across the North American market and full engagement in developing and implementing strategic marketing plans for both industrial and Food Service customers. The position will have the freedom to create campaigns and content across all customer touchpoints and must be able to thrive on multiple priorities with tight deadlines. They will need to be excellent at project management and stakeholder management in order to work cross-functionally with product line, product development, sales and the agricultural operations team, as well as collaboratively across all of Olam Food Ingredient’s other business units.

The Marketing Manager will work to increase customer engagement, manage external agency support, oversee digital marketing, and assist in the planning and execution of product launches. This position will manage content and updates for customer and internal touch points. This position will be expected to analyze and report on key metrics to measure the effectiveness of the marketing campaigns.

The ideal marketing partner should exude authenticity, positivity and professionalism, who is confident in what they’ve learned so far, yet willing to learn more. Someone who wants to jump into the role and ready to pivot on a dime if the need arises. A person not afraid of chaos, but in fact embraces it while striving to create some order and process. A person who takes on projects with gusto and finds solutions but is not afraid to seek out help or ask questions and is accountable for their work and voice in it. We are looking for the right marketing manager who is curious, self-driven, and a great team player. You will not only learn a lot in this role, but you will have ownership of key projects and be accountable for communicating progress and Return on Investment (ROI) to show effectiveness. While we are a large organization revenue-wise, we are the foundation of various ingredient start-ups and you have the opportunity to help implement processes and best practices to drive future growth. The mindset required for this role is someone that is ok with not having a prescriptive path, in addition, someone who can see the big picture of what ofi is trying to become and help create the roadmap to get us there. This role requires a person who has boundless enthusiasm and positivity and is not afraid to roll up their sleeves to get work done. You will create strong partnerships with sales and innovation functions, as well as product line managers and executives. This is a very exciting time to be part of ofi and you will start contributing from day one!

Position Responsibilities

• Manage existing global marketing collateral and resources and update, localize, create, and renovate as needed.
• Manage internal and external communications including social media, email, newsletters, market reports, etc., as well as create campaigns supporting products and innovations.
• Support the management of new content creation across all categories including blogs, white papers, case studies, videos, etc. to help increase awareness of nut offerings & innovations.
• Support content creation with Product Development and Innovation teams to help support sales process.
• Create and report on Key Performance Indicators (KPI) to assess marketing campaign effectiveness.
• Support ofi marketing team in promoting and driving desired ofi messages and activities both online and offline.
• Work closely with global Cocoa and ofi marketing teams to validate and ensure marketing strategies align worldwide and across regions.
• Build understanding of all ofi business units to understand adjacent product offerings and synergies.
• Manage agency relationships, project timelines and asset deliverables.
• Perform other duties as assigned.

Position Requirements

• Bachelor’s degree is required, major in marketing, business or related field is preferred. Candidates may substitute five (5) years of marketing management experience in lieu of the degree requirement.
• Three (3) years relevant marketing experience is required. Candidates substituting experience in lieu of degree must have a total of eight (8) years of marketing experience.
• Marketing experience from Food and Beverage industry preferred.
• Individual must be a self-starter, highly creative, and a strong team player (positive team spirit).
• Strong understanding and command of online/social media, direct marketing, public relations, community involvement, advertising, and brand management is required.
• Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, HubSpot, Pardot, Salesforce, etc.) is required.
• Experience in Adobe Illustrator, InDesign, Photoshop, and Premier Pro is preferred.
• Strong interpersonal skills are required. Must be able to work well with others and communicate effectively.
• Excellent English language comprehension, both written and verbal is required.
• Must be able to prioritize and plan tasks and projects to ensure deadlines are met.
• Ability to build and nurture relationships with key influencers and organizations is required.
• Proficiency with Microsoft office suite, including Word, PowerPoint, Excel, and Outlook are required.
• Ability and willingness to travel up to 10% of the time is required.

Note: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.

ofi provides equality of opportunity for all persons with respect to hiring without discrimination on the grounds of race, color, religion, national origin, sex, pregnancy, age, disability, veteran status, or sexual orientation. All employment will be decided on the basis of qualifications, merit and business need. If you need assistance or an accommodation due to a disability, you may contact us for support at: US-Talent.Acquisition@ofi.com

At ofi, we celebrate our diversity. Olam Americas Inc. is proud to be an equal opportunity workplace.