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Marketing Manager
Exo Imaging Chicago, IL
$91k-119k (estimate)
Full Time | Wholesale 5 Months Ago
Save

Exo Imaging is Hiring a Remote Marketing Manager

Job Title: Marketing Manager 

Job Location: Chicago, Remote

Job Summary:

Exo Imaging is seeking an innovative Marketing Manager to join our growing marketing team to promote our company’s brand and solutions. In this role, you will be optimizing our marketing strategies to build brand awareness, drive demand, and grow our profitability.

Job Responsibilities (but not limited to):

  • Develop and execute integrated marketing campaigns and programs to acquire, nurture and retain customers.
  • Manage the process, implementation, tracking and measurement of marketing campaigns that support sales targets.
  • Develop a thorough understanding of sales targets, strategies and priorities to help shape campaigns and messaging.
  • Work with Digital Marketing to align email activity and paid digital activity (social, search) with commercial marketing campaigns.
  • Work with Product and Content Marketing to create compelling marketing content across a range of formats to support campaigns, including web, video and print.
  • Manage and deliver marketing events including trade shows, major industry-related events and webinars.
  • Brief and oversee the work of internal and external agencies
  • Coordinate production of sales collateral/assets.
  • Build and execute strategies to develop new/adjacent target markets and build audience segmentation and persona research. 
  • Manage the marketing department’s budget.
  • Keeping informed of marketing strategies and trends.

Education/Experience Requirements:

  • 3-5 years of B2B marketing manager experience
  • Experience working at a B2B healthcare company in devices or software is a bonus
  • Proven working experience building lead pipeline / lead generation and nurturing
  • Experience leading and managing SEO/SEM, marketing database, email, social media ads, ABM and/or display advertising campaigns
  • Self-starter with the ability to initiate projects and execute them from start to finish
  • Collaborative and team-oriented, with an ability to build strong working relationships across levels and departments
  • Capability and eagerness to think outside the box
  • Detail-oriented with excellent oral and written communication skills
  • Up-to-date with the latest trends and best practices in email marketing
  • A creative and aesthetic eye, and can adhere to on-brand visual look and feel, not solely executional or operational
  • Outstanding stakeholder management and communication skills
  • Strong analytical skills and data-driven thinking
  • Experience using HubSpot or similar CRM, ZoomInfo or Definitive Healthcare is a plus

Job Summary

JOB TYPE

Full Time

INDUSTRY

Wholesale

SALARY

$91k-119k (estimate)

POST DATE

11/04/2023

EXPIRATION DATE

04/29/2024

WEBSITE

exo-imaging.com

HEADQUARTERS

Redwood City, CA

SIZE

<25

INDUSTRY

Wholesale

Show more

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The job skills required for Marketing Manager include Digital Marketing, B2B, Email Marketing, CRM, Lead Generation, Written Communication, etc. Having related job skills and expertise will give you an advantage when applying to be a Marketing Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Marketing Manager. Select any job title you are interested in and start to search job requirements.

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The following is the career advancement route for Marketing Manager positions, which can be used as a reference in future career path planning. As a Marketing Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Manager. You can explore the career advancement for a Marketing Manager below and select your interested title to get hiring information.

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If you are interested in becoming a Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Marketing Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Marketing Manager job description and responsibilities

Provide reports and analysis of marketing activities to senior managers and board of directors.

01/18/2022: Little Rock, AR

Develop and activate marketing campaigns dedicated to driving brand awareness and consideration with new customer audiences.

02/15/2022: Washington, DC

Direct the hiring, training, and performance evaluations of marketing staff and oversee their daily activities.

01/29/2022: Duluth, MN

Drive the utilisation of Marketing Development Fund and work on constant program optimisation (like budget, performance metrics, program elements etc.).

01/05/2022: Galveston, TX

The outdoor marketing manager will ensure toolkit sufficiency for all relevant campaigns and make sure these tools are efficiently distributed.

12/13/2021: Lowell, MA

Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Marketing Manager jobs

Extensive experience with practices and techniques related to traditional and digital marketing within the retail landscape.

12/20/2021: Virginia Beach, VA

Work with creative teams on developing compelling and engaging content across all marketing channels for a cohesive look and feel.

02/21/2022: Chicago, IL

Successful candidates will have a deep knowledge of experiential marketing and project management experience.

12/27/2021: Huntington, WV

A marketing manager needs leadership abilities and excellent project management skills to lead their team.

02/12/2022: Bergenfield, NJ

Along with being able to provide feedback, marketing managers need to be able to accept feedback calmly and without getting angry.

01/02/2022: Moline, IL

Step 3: View the best colleges and universities for Marketing Manager.

Butler University
Carroll College
Cooper Union
High Point University
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Providence College
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