Marketing Manager, Partner Marketing

Dynamic Yield, a Gartner-recognized Leader in Personalization Engines multiple years running, and a Strong Performer in Forrester’s Experience Optimization Wave, is looking for a US-focused Partner Marketing Manager. We help the best companies in the world build stellar customer experiences based on game-changing ideas and technology. Our technology, Experience OS, influences the purchase decisions of hundreds of millions of customers every day, purposefully designed to increase the scope, scale, and competitive edge of every business we work with.

As a Partner Marketing Manager at Dynamic Yield, you will report to the Director of Product Marketing and support our US partner marketing strategy by building relationships and collaborating with a network of more than 50 solutions and technology partners on strategic co-marketing initiatives that drive leads, opportunities, and revenue.

Partners are core to what we do, helping us expand our offering, identify and acquire pockets of new business, as well as influence how joint clients achieve success, making this a unique and critical role on the Marketing team. 

We're looking for people that have a high bar to join our expanding team of marketers across demand generation, content marketing, product marketing, design, communications, and events. We are looking for people who love their craft, sweat every detail, and push the boundaries of traditional B2B marketing.

In this role, you will have the opportunity to:

• Craft & develop marketing content for compelling partner-specific messages and toolkits
• Collaborate with regional partners to ensure that local requirements are communicated, and use existing materials available to partners to manage local campaigns
• Field incoming co-marketing requests, identify new areas of opportunity, and prioritize activities according to impact and reach 
• Work closely with the Channels and Product team to improve processes and collateral around co-selling and sales enablement
• Drive partner engagement at in-person and virtual events through sponsorship, content, and promotion
• Evaluate partner event opportunities and collaborate with legal, finance, design, and product marketing to execute them
• Become a subject matter expert on the joint value proposition for Dynamic Yield and its partners per type, geography, and industry 
• Work closely with the Channels team to strengthen go-to-market execution around new and enhanced partnerships 
• Manage a public library of existing solutions and technology partners, ensuring all information is up-to-date 

Requirements:

• 2-4 years experience in B2B channel or partner marketing
• Exceptional writing, communication, and presentation skills
• Experience building sales enablement content, including case studies, fact sheets, sales decks, and educational material 
• An ability to thrive in an unstructured environment and be a self-starter
• Excellent interpersonal skills for developing tight-knit relationships
• Team player, with an ability to collaborate across functions and departments
• Experience working with a sales and or partner team
• Highly organized, with an eye for detail and a knack for project management
• Decision-making skills are rooted in research and available data
• Comfort working with a global team
•  Salary Range: Base: of $95-115k*

COVID-19 Considerations

We value the safety of each member of our community because we know we’re all in this together. In many locations, which may change over time, we’ve implemented a virtual hiring process and continue to interview candidates by video or phone. In addition, in some locations, only individuals who have been fully vaccinated will be permitted inside Mastercard offices until further notice.

In the US, Mastercard is a government contractor, which may legally require most Mastercard employees to be vaccinated unless a verified approved medical or religious exemption is granted. Further, we are currently making every effort towards having employees return to work in the office 2 days per week, if that makes sense for their team. Everyone must be vaccinated to enter Mastercard offices at this time. Therefore, we expect all candidates to be vaccinated or to be approved for a medical or religious accommodation prior to commencing work at Mastercard.

In the US, Mastercard and Dynamic Yield is an inclusive Equal Employment Opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law.