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Marketing Operations Specialist
CareRev Miami, FL
Full Time | IT Outsourcing & Consulting 6 Months Ago
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CareRev is Hiring a Remote Marketing Operations Specialist

What You’ll Do:

  • Maintain MarTech stack, providing training and configuration of tools, and liaise with Business Systems for new marketing & sales software requests
  • Import, export, update, and cleanse lists, monitoring data hygiene in and out of the MAP & CRM
  • Create & document workflows for lead management and campaign assignments
  • Craft organized documentation and outlines for automation and operations procedures
  • Work with Go To Market Ops to streamline lead processing and flow between marketing and sales
  • Develop processes to ensure data integrity between CRM, MAP, and our bespoke application
  • Coordinate data collected through digital marketing and transfers to/from enterprise data warehouse
  • Assist Sr. Manager of Marketing Analytics to create and maintain marketing reporting dashboards to gain actionable insights into campaign effectiveness and marketing impact
  • Assist with lead and revenue reporting to key stakeholders
  • Build automated & strategic email communications for lead gen flows and ongoing campaigns
  • Support Professional and Facility campaigns by creating and connecting landing pages, forms, lists, email, etc.
  • Collaborate with Lifecycle Marketing and Marketing Automation Manager to recommend and implement full features and functionality within marketing automation platform(s)
  • Provide support for digital marketing efforts, assisting in campaign architecture, UTM systemization, and reporting

What We’re Looking For:

  • 3 years of experience in marketing operations or related role
  • Bachelor’s Degree in Business, Technology, Marketing, or related field
  • Experience with Salesforce CRM, Pardot, and HubSpot a plus
  • Humble, creative problem solver
  • Excellent writing, presentation, and communication skills
  • Ability to take initiative and work both independently and collaboratively
  • Knowledge of marketing technologies and best practices
  • Knowledge of global email compliance regulations
  • Located in the United States

Job Summary

JOB TYPE

Full Time

INDUSTRY

IT Outsourcing & Consulting

POST DATE

10/02/2022

EXPIRATION DATE

11/10/2022

WEBSITE

carerev.com

HEADQUARTERS

LOS ANGELES, CA

SIZE

100 - 200

FOUNDED

2015

TYPE

Private

CEO

WILL PATTERSON

REVENUE

$50M - $200M

INDUSTRY

IT Outsourcing & Consulting

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About CareRev

CareRev is a California-based labor marketplace that provides automated staffing operations, clinical support, and related solutions for healthcare facilities.

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The job skills required for Marketing Operations Specialist include Digital Marketing, Initiative, Insight, CRM, Communication Skills, Marketing Automation, etc. Having related job skills and expertise will give you an advantage when applying to be a Marketing Operations Specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Marketing Operations Specialist. Select any job title you are interested in and start to search job requirements.

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The following is the career advancement route for Marketing Operations Specialist positions, which can be used as a reference in future career path planning. As a Marketing Operations Specialist, it can be promoted into senior positions as a Private Label Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Operations Specialist. You can explore the career advancement for a Marketing Operations Specialist below and select your interested title to get hiring information.

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If you are interested in becoming a Marketing Operations Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Marketing Operations Specialist for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Marketing Operations Specialist job description and responsibilities

Marketing Operations Specialists define, optimize, and improve marketing automation workflows throughout the stack.

02/13/2022: Provo, UT

Marketing Operations Specialists often establish, maintain and scale processes for the execution of marketing campaigns across multiple channels (email, SMS, paid ads).

04/16/2022: Allentown, PA

They define and develop marketing measurement approach including analytics and reporting.

04/08/2022: Pittsburgh, PA

A marketing operations specialist conducts quantitative data analyses to determine ROI, forecasting, campaign effectiveness, and identify customer trends.

03/22/2022: Kingsport, TN

Marketing Ops managers oversee a broad nexus of technology, programs, and data.

02/16/2022: Jamestown, NY

Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Marketing Operations Specialist jobs

Marketing ops professionals often possess technical and analytical backgrounds — financial analysts, project directors, data scientists, market researchers, analytics developers, certified data analysts.

02/20/2022: Beaumont, TX

Experience with CRM databases; working knowledge of Braze ideal but not required.

05/07/2022: Santa Barbara, CA

Set KPIs for achievements (not just results).

04/16/2022: San Jose, CA

Continue to get feedback from all collaborators.

04/10/2022: Columbia, SC

Achieve professional certifications.

03/02/2022: Virginia Beach, VA

Step 3: View the best colleges and universities for Marketing Operations Specialist.

Butler University
Carroll College
Cooper Union
High Point University
Princeton University
Providence College
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