83 marketing manager Jobs in plano, tx
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Ying International Transportation(America) LLC
Plano, TX | Full Time
$118k-156k (estimate)
2 Months Ago
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PR and Content Marketing Manager
$88k-113k (estimate)
Full Time
7 Days Ago
RAC Brands is Hiring a PR and Content Marketing Manager Near Plano, TX
Job Description
Upbound Group
JOB PURPOSE:
Lead content strategy, production and distribution of Acima's public relations and B2B marketing communications efforts.
KEY RESPONSIBILITIES:
Upbound Group
JOB PURPOSE:
Lead content strategy, production and distribution of Acima's public relations and B2B marketing communications efforts.
KEY RESPONSIBILITIES:
- Develop and execute content strategy that positions Acima as a thought leader and builds brand awareness.
- Lead public relations strategy and manage public relations agency.
- Work closely with marketing, business development, product and other teams to establish campaigns and stories that engage our target audience.
- Create and manage content calendar and distribution strategy across multiple channels.
- Plan, write and proof high-quality inbound marketing content (e.g., blogs, case studies, white papers, "how to" guides, video scripts, etc.)
- Support the development of press releases and pitch briefs.
- Develop and execute strategies to advance the company's brand in industry trade publications.
- Proactively monitor KPIs (traffic, engagement, leads, conversions) to recognize opportunities and communicate to key stakeholders; partner with analytics teams to create and optimize reporting.
- Monitor competitive landscape and proactively identify new opportunities.
- 5 years of experience in content marketing and/or public relations; B2B marketing communications experience preferred.
- Strong writing, editing and communication skills required.
- Experience managing agencies and/or vendors.
- Thrives working in a fast-paced environment, managing multiple shifting priorities.
- Detail oriented, creative problem solver with a strong track record in project management.
- Understanding of SEO principles
- Ability to work in office 5 days a week.
Job Summary
JOB TYPE
Full Time
SALARY
$88k-113k (estimate)
POST DATE
05/07/2024
EXPIRATION DATE
05/20/2024
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