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Manager, Social Media
The RealReal New York, NY
$117k-149k (estimate)
Full Time | Retail 1 Week Ago
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The RealReal is Hiring a Manager, Social Media Near New York, NY

The Manager, Social Media will lead the creative strategy and execution for our social channels. They will be responsible for conceiving and creating original content to assist business goals, share our unique point of view, and bring joy to our online community. The ideal candidate is both a strategist and a creator; hands on and flexible to adapt to the ever-evolving climate of social media. Digitally native ans socially fluent and able to drive our social voice that is both on brand and unique. They will work closely with the Creative, Editorial and Marketing teams to bring social projects to life.

What You Get To Do Every Day

  • Collaborate with Editorial Director to create a point of view, voice and vision for TRR’s social presence
  • Marry best editorial practices with a data-driven approach to build paid social creative, reflecting our brand and performance goals to increase awareness and engagement
  • Execute and iterate on this strategy key metrics and KPIs
  • Closely monitor trends, feedback, and sentiment on our social channels to inform social content
  • Adjust social content as needed to meet engagement, impression, and follower goals
  • Report monthly on performance
  • Create and maintain an editorial calendar, telling seasonal and impactful stories throughout the year that are aligned to brand and marketing campaigns
  • Create content and franchises to be executed on Instagram, TikTok and other relevant social channels
  • Write captions for posts and stories, work with the creative team on visual direction\
  • Recruit and collaborate with content creators for ad hoc and franchise content
  • Oversee Community Manager

What You Bring To The Role

Minimum Requirements:

  • A minimum of 5 years of experience in social media or related fields
  • Strong proficiency in digital trends and best practices
  • A strong storyteller, highly creative and innovative
  • Expertise in growing social follower counts for high profile accounts
  • Paid social experience\Strong understanding of social landscape
  • Proactive, collaborative, organized, curious, problem solver
  • Excellent presentation and communication skills\Ability to manage multiple projects and stakeholders simultaneously
  • Experience managing external partners\
  • Able to organize and prioritize workload to meet deadlines 
  • Passion for start-ups, e-commerce, and rapid growth
  • Ability to work hybrid from NYC, NY
  • Ability to Travel 10% 

Compensation | Benefits | Perks

  • Employee Stock Purchase Plan (purchase stock at discounted rates)
  • 401K (with company matching up to $1000)
  • Medical, Dental & Vision Insurance
  • Paid parental leave
  • Unlimited Discretionary Time Off (DTO) & 10 Paid Holidays

The expected salary range for this role is $117,007.00 - $140,760.00. To determine starting pay we carefully consider a variety of factors, including primary work location and an evaluation of a candidate’s skills, experience, market demands, and internal parity. Additionally, salary is just one component of TRR’s total rewards package. Depending on role, employees may also be eligible for a bonus program, incentive pay and benefits.

GHR9107 #LI-KR50 #LI-Hybrid 

Job Summary

JOB TYPE

Full Time

INDUSTRY

Retail

SALARY

$117k-149k (estimate)

POST DATE

04/28/2024

EXPIRATION DATE

05/01/2024

WEBSITE

therealreal.com

HEADQUARTERS

SAN FRANCISCO, CA

SIZE

1,000 - 3,000

FOUNDED

2011

CEO

JULIE WAINWRIGHT

REVENUE

$200M - $500M

INDUSTRY

Retail

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About The RealReal

The RealReal is the worlds largest online marketplace for authenticated, resale luxury goods. With a rigorous authentication process overseen by experts, we provide a safe and reliable platform for consumers to buy and sell their luxury items. As a sustainable company, we give new life to pieces by hundreds of brands, from Gucci to Cartier, supporting the circular economy. We make consigning effortless with free in-home pickup, drop-off service, virtual appointments, and direct shipping.

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