Vivrelle is Hiring a Social Media Director Near New York, NY
Vivrelle is seeking an enthusiastic Social Media Director to play a critical role in the brand's continued growth. This role will be reporting to our Director of Brand and Partnerships within our Marketing Department. We are looking for an independent and hard working individual who can also work collaboratively with a growing team. In this role, you will be leading our social media team across all of our channels. You will work on achieving our growth and engagement goals across all social channels. This person will support the creative pipeline from ideation through execution, manage the day to day team and their responsibilities & oversee and amend the content calendar. You will be responsible for owning all social channels end to end and will be responsible for overseeing and managing the social media team inclusive of seasonal interns. Responsibilities:
Lead social media marketing across all social media platforms including ideating on concepts and scripts, shooting content, publishing content, setting a social media calendar, and managing direct reports
Support in developing channel strategy across new product launches and evergreen campaigns achieving revenue goals
Spearhead new social media strategies including launching on new channels
Increase follower growth and engagement through creative innovation within your channel mix through a combination of creative strategy, creative optimization, and new methods for optimizing engagement
Partner with the Brand, Creative, Social and Influencer teams to develop strategies & campaigns that drive profitable sales and revenue for our retail channels
Analyze results and communicate performance to broader team and senior leadership
Stay current with emerging opportunities in the social media marketing world
Compile weekly social media update recap inclusive of updates to social following, engagement, and notable brand mentions
Assist in research & planning for all Tiktok content
Assist in producing content for social channels- ideate, shoot, edit, and execute Tiktok content
Follow trends to help develop exciting, consistent, and fun messages across all platforms including Instagram, Tiktok, and Pinterest
Brainstorm creative ways to boost community engagement on social channels inclusive of new strategies and concepts for Instagram stories, email marketing, and TikTok
Provide feedback and suggestions for improvements in creative concepts Engage in daily community monitoring whereby you will communicate with users across social platforms and followers in the form of comments, direct messages, relevant on-brand content
Actively monitor engagement and growth on social channels Observe social media trends
Manage a small team by providing mentorship and support on a daily basis
Requirements:
4 years of experience within Social Media strategy and marketing
Experience with TikTok, Instagram, Video editing, Photo editing
Agency experience is a plus
Knowledge of Social Media strategy
People management experience
Must be comfortable being on camera
Strong organization and problem-solving skills
Customer-focused and brand-obsessed
Organized and detail oriented
Convey a can-do, positive attitude towards tackling challenges and opportunities
Willing to roll up your sleeves and do what is necessary to get the job done
Benefits:
Medical, dental and vision benefits through United Healthcare
401K contribution
Competitive Stock Options
Competitive WFH and PTO Policy
Fully stocked Kitchen
Pet Friendly Office
Marketplace Incentives: 24/7 telehealth, commuter benefits and more!
Inclusive, collaborative, hard working team to partner with
Incredible opportunity to redefine the way that our generation experiences fashion and luxury
Access to a new closet of accessories, because our closet is now your closet!
$120,000 - $130,000 a year Vivrelle is an equal opportunity employer. We are committed to creating an inclusive and welcoming environment for every person who walks through our doors. All employment is decided on the basis of qualifications, merit, and business need. Vivrelle celebrates and embraces diversity.