Location • San Jose, CA hybrid

Duration • 11 Months

Pay rate • $99.56 per hour on W2

The need to modernize creative workflows and accelerate the pace of creative production is greater than ever. We are seeking a Senior Product Marketing Manager on the Creative Cloud Enterprise team to lead go-to-market strategy and execution, inclusive of our core applications and collaboration tools!

By bringing to bear keen industry insights and partnering with cross-functional teams, you will develop strategies to optimize the GTM plan and ensure we hit our financial targets. This role requires exceptional product marketing skills, a proven understanding of business strategy, and cross-functional leadership to deliver results.

What You'll Do

Understand customer need/pain points and translate into compelling Marketing collateral such as positioning, messaging, use-cases, personas, etc.

Partner with the Retail product marketing team to develop and implement the long-term business strategy for the Creative Cloud Enterprise business across commercial and government segments

Collaborate cross-functionally with product management, corporate marketing, sales, customer success, and our engagement/retention teams to align product priorities and goals

Build enablement materials that will help train the worldwide field organization position and sell Adobe Creative products.

Drive business results through the entire customer journey from discovery and acquisition to retention and renewal.

Guide pricing and packaging decisions, as well as marketing programs to drive demand and deliver product launches.

Develop insights based on customer engagement and analytics to inform strategic priorities and requirements that deliver high-impact business results

Build out and plan industry and Adobe-led Thought leadership and event strategies.

Act as a change agent

What Will Help You Succeed

Minimum 5 years in enterprise sales operations, go-to-market or product marketing in the SaaS space, serving the enterprise segment

Self-starter with strong leadership and people management skills

Excellent written and verbal skills • can work cross-functionally across sales, marketing, business development, and product management teams

Track record of delivering effective marketing programs and messaging that demonstrate original thinking

Able to distill complex ideas into powerful, relevant sales and customer-facing messaging

BS/BA in Business, Marketing, Communications, or equivalent required, MBA preferred