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Social Media & Influencer Marketing Specialist
Wow Bao Chicago, IL
$71k-87k (estimate)
Full Time | Restaurants & Catering Services 1 Week Ago
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Wow Bao is Hiring a Social Media & Influencer Marketing Specialist Near Chicago, IL

Wow Bao is hiring a Social Media & Influencer Marketing Specialist!

As a Social Media and Influencer Marketing Specialist, you will embark on an exciting journey to develop and execute dynamic strategies to elevate brand presence, foster engagement, and drive traffic across diverse social media platforms. Your responsibilities will encompass crafting compelling content, managing social media profiles, analyzing performance metrics, and staying abreast of industry trends.

Additionally, you will orchestrate influencer marketing initiatives to amplify brand visibility, enhance engagement, and stimulate sales growth. This pivotal role entails identifying fitting influencers, cultivating partnerships, overseeing campaign deployment, and assessing performance indicators.

 This role presents an excellent opportunity for individuals seeking to enter the field of social media and influencer marketing, with ample room for growth and advancement.

DESCRIPTION

The primary responsibility of the Social Media & Influencer Marketing Specialist is to create, post, engage, market, and analyze Wow Bao across multiple organic social platforms. This multifaceted role involves content generation, platform management, audience expansion, engagement enhancement, content virality optimization, and performance tracking across various social media channels such as Facebook, Instagram, TikTok, Twitter, Snapchat, YouTube, LinkedIn, among others.

The key metrics of success for this position will be increasing customer engagement and growing social audiences, to grow brand awareness, positioning and positive brand sentiment, to ultimately increase sales. This person will curate and maintain a positive brand image through social media. 

Innovative. Fast Pace. Growth.

Join the fastest growing, most innovative Asian fast-casual omni-channel brand in the country. In addition to our Chicagoland brick & mortar restaurants, our virtual kitchen concept has launched in over 700 locations in the U.S. and Canada and continues to grow. Additionally, we can be found nationwide in more than 6,000 retailers, as well as in airports, universities, hotels, e-commerce sites, and even hot food vending machines.

Dark kitchen facilities, sometimes also called ghost kitchens, are locations in which food is prepared expressly for off-premise consumption – without a dine-in component. Wow Bao has taken this concept a step further by partnering with food service and restaurant operators across the country to serve up and offer Wow Bao’s curated “greatest hits” menu specifically for delivery service, all while leveraging their existing kitchen equipment and manpower.

Established in 2003, Wow Bao fuses superior hospitality and industry leading technology to deliver signature flavors “at the speed of life.” Our menu features rice bowls, pan-seared potstickers, dumplings, soups, and our iconic Bao – steamed hot Asian buns with a variety of savory and sweet fillings.

Wow Bao was once again recognized by Fast Casual magazine as a 2023 Top 100 Mover & Shaker! Ranked no. 1 in 2019 and 2022, we are the only brand to have taken home the honor more than once. At Wow Bao, we believe that every day deserves a big, bold serving of WOW. So, we’ve made it our mission to shake up industry and bring a fresh spin to the fast-casual experience.

We foster a culture of caring.

Whether it’s our guests or our employees, we put people first. We strive to inspire, motivate, educate, and appreciate one another every day. We live by the golden rule and treat everyone with kindness, empathy, respect, and a healthy dose of humor. We take our work, not ourselves, seriously.

Equal Opportunity Employer

Job Summary

JOB TYPE

Full Time

INDUSTRY

Restaurants & Catering Services

SALARY

$71k-87k (estimate)

POST DATE

04/25/2024

EXPIRATION DATE

05/04/2024

WEBSITE

wowbao.com

HEADQUARTERS

TAMPA, FL

SIZE

50 - 100

FOUNDED

2003

CEO

QI YING DONG

REVENUE

$5M - $10M

INDUSTRY

Restaurants & Catering Services

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About Wow Bao

Wow Bao is an innovative, small footprint restaurant that operates in the high-growth Asian fast casual segment. Based in Chicago, Wow Baos menu focuses on hot asian steamed buns, potstickers, and rice & noodle bowls. In early 2020, Wow Bao launched their Dark Kitchen Initiative and partnered with restaurants across the country to steam their signature menu items and deliver them via 3rd Party Services. In less than nine months, Wow Bao successfully launched more than 150 Dark Kitchens in 85+ cities, on a path to open 1000 locations.

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