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Role: | Field Marketing Manager |
Employment Type: Fulltime/Contract | Fulltime |
Work location: | Seattle, WA, Washington DC, Virginia, Austin, TX, Chicago, IL. |
About the Role | Trianz is looking for an experienced Field Marketing Manager. This pivotal role focuses on creating and executing field marketing strategies to drive lead generation and bolster our presence in key markets through close collaboration with AWS sales teams, event management, targeted inside sales campaigns, and other effective marketing tactics. |
Job Responsibilities | 1. Field Marketing Strategy: Develop and implement comprehensive field marketing strategies tailored to specific markets and AWS channel, aiming to generate leads and increase brand awareness. 2. Event and Conference Leadership: Plan, organize, and execute our participation in industry events, conferences, and trade shows, maximizing opportunities for direct engagement with potential clients along with AWS. Coordinate logistics, promotional materials, and team involvement to ensure a cohesive and brand-aligned presence at events. 3.Collaboration with Sales Teams: Work closely with AWS and Trianz sales teams and our inside sales team to align field marketing activities with sales objectives, ensuring a unified approach to market penetration and lead nurturing. Facilitate regular communication and feedback loops between marketing and sales to adapt strategies and tactics in real time. 4.Targeted Campaigns and Initiatives: Design and execute targeted marketing campaigns aimed at engaging specific customer segments, leveraging insights from sales teams and market analysis. Collaborate with Marketing team to utilize a mix of traditional and digital marketing tools to reach and engage with target audiences effectively. 5.Relationship Management: Build and maintain strong relationships with industry partners, AWS sales teams, and key stakeholders to support marketing goals. Map key stakeholders and build a calendar of activities to build relationships and collaborate for join outreach initiatives. 6.Performance Analysis and Reporting: Monitor and analyze the performance of field marketing campaigns and activities, providing detailed reports and insights to stakeholders. Leverage data to make informed decisions and continuous improvements to field marketing strategies. |
Mandatory Skills |
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Optional Skills |
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Required Education | Bachelor’s degree in Marketing, Business Administration, or related field. A Master’s degree is preferred. |
Required Experience | A minimum of 8 years of experience in field marketing, event management, or a related field within a B2B technology services environment. |
Full Time
Business Services
$131k-173k (estimate)
03/09/2024
05/07/2024
trianz.com
HERNDON, VA
50 - 100
2001
SRIKANTH MANCHALA
$10M - $50M
Business Services
Trianz, a global digital transformation consulting and technology services firm, acquired CBIG Consulting in January 2018 which is now integrated into Trianz Analytics practice. Trianz Analytics practice delivers a full spectrum of data-centric initiatives: Marketing Analytics, Data Monetization, Predictive Analytics, Competitive Intelligence, Operational Analytics, Cloud Analytics, Dashboards and Reporting, Data Warehouses, Data Integration, Data Science, Master Data Management, Data Governance. This includes Strategy, Planning, Roadmaps, Assessments, Architecture, Deployment, and Managed Ser...vices. About Trianz: Trianz enables digital transformations through effective strategies and excellence in execution. Collaborating with business and technology leaders, we help formulate and execute operational strategies to achieve intended business outcomes by bringing the best of consulting, technology experiences and execution models. Powered by knowledge, research, and perspectives, we enable clients to transform their business ecosystems and achieve superior performance by leveraging Infrastructure, Cloud, Analytics, Digital and Security paradigms. Our business theme, Digital Evolution Simplified, reflects our extensive portfolio of services and capabilities covering business and technology evolutionary transformations; a stellar track record of over 2,500 successful global client partnerships and engagements powered by innovative, futuristic methodologies. With offices in Silicon Valley, Washington DC Metro, Jersey City, Dubai, Bangalore, Hyderabad, Chennai, Delhi NCR, and Mumbai, we serve Fortune 1000 and emerging organizations across industries globally. As a professional services firm, our values and culture are focused on delivering measurable business impact, predictability in execution, and a unique partnership experience. For more information, visit www.trianz.com.
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The following is the career advancement route for Field Marketing Manager positions, which can be used as a reference in future career path planning. As a Field Marketing Manager, it can be promoted into senior positions as a Sales Promotion Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Field Marketing Manager. You can explore the career advancement for a Field Marketing Manager below and select your interested title to get hiring information.
If you are interested in becoming a Field Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Field Marketing Manager for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Field Marketing Manager job description and responsibilities
The field marketing manager creates plans for the department and ensures their team follows through with them.
02/12/2022: San Diego, CA
A field marketing manager has a variety of responsibilities that cover both the execution of marketing activities and the administrative work that keeps the department operating. Besides consulting on or running searches for new hires, the field marketing
02/13/2022: Lubbock, TX
Schedule employees to attend trade shows, retail stores, or canvassing opportunities.
01/09/2022: Montgomery, AL
The field marketing manager may also work with other management staff on organizational planning.
03/15/2022: Phoenix, AZ
Making direct sales to customers at a field marketing event.
01/05/2022: Fort Myers, FL
Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Field Marketing Manager jobs
Think sales transformation and not lead generation.
01/25/2022: Middlesex, NJ
Analyze market trends to determine how best to use the resources.
02/21/2022: Portsmouth, OH
Ensure digital and social media sit at the heart of every field marketing activity.
03/05/2022: Charleston, SC
Create relevant and engaging content.
04/03/2022: Cleveland, OH
Collaborate with sales and marketing leadership to establish priorities, goals and targets, and develop strategic and tactical plans to deliver on those targets.
02/08/2022: Boston, MA
Step 3: View the best colleges and universities for Field Marketing Manager.