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Account Executive
TEGNA Louisville, KY
$81k-110k (estimate)
Full Time | Television & Broadcasting 1 Week Ago
Save

TEGNA is Hiring an Account Executive Near Louisville, KY

WHAS11, a TEGNA Media Inc. Company, has an opening for an experienced Account Executive to join our sales team. We’re looking for a creative, driven, solutions-based seller eager to represent our vast range of broadcast and digital product offerings. A forward thinker that can immediately make an impact within the department.

Responsibilities:

• Consistently prospect for new business and pitch new ideas

• Manage and grow existing advertising account list

• Consistently uncover the needs of clients and have a deep understanding of how our broadcast and digital offerings can grow their business.

• Persistently seek opportunities to expand relationships with key clients by taking an active interest in learning about their business needs and competitive landscape.

• Set the vision and the strategy for how our products are equipped to reach their best potential customers whenever and wherever they’re consuming media.

• Build positive, lasting client relationships based on effectively achieving clients’ objectives.

• Establish strong relationships with internal team members by providing account management team with clear and concise direction for successful execution of campaigns.

• Take advantage of consumer insights to create first-class solutions backed by rationale to support recommendations.

• Positively and professionally represent the media group at all times.

• Achieve or exceed assigned revenue goals.

Requirements: 

• College degree with minimum 2 years of media sales preferred.

• Excellent presentation skills and ability to communicate with decision makers at all levels.

• Creativity. Ability to think “outside the box” and develop “big picture” solutions.

• Ability to negotiate with media buyers

• Ability to cold call and schedule meetings with “new” to the station advertising clients

• Strong understanding of broadcast and/or digital advertising sales is preferred.

• Ability to work well with internal teams, including Account Management.

• Strong written and communication skills.

• Proven relationship-building and influencing skills required.

• Ability to efficiently organize workload and workflow is critical.

• Strong desire to learn and become entrenched in the ever-evolving digital marketplace.

• Proficiency with Microsoft Office (PowerPoint, Excel, Word)

• Self-starter with the ability to work in a fast paced environment.

• A valid driver’s license, proof of insurance, and dependable vehicle required.

#MC1

Job Summary

JOB TYPE

Full Time

INDUSTRY

Television & Broadcasting

SALARY

$81k-110k (estimate)

POST DATE

05/12/2024

EXPIRATION DATE

07/11/2024

WEBSITE

tegna.com

HEADQUARTERS

TYSONS, VA

SIZE

3,000 - 7,500

FOUNDED

1906

TYPE

Public

CEO

DAVID T LOUGEE

REVENUE

$1B - $3B

INDUSTRY

Television & Broadcasting

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About TEGNA

Tegna is a media conglomerate that owns and operates a chain of 63 television and 2 radio stations that broadcasts news, TV-series and feature films.

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