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Marketing Data Analyst (Remote)
$57k-75k (estimate)
Full Time | Retail 9 Months Ago
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Sonic Electronix, Inc. is Hiring a Remote Marketing Data Analyst (Remote)

We are looking for a Marketing Data Analyst who will be responsible for developing, implementing, and optimizing programmatic advertising campaigns across multiple platforms.

Responsibilities

  • Effectively communicate digital strategies and rationale for tactical approaches of each campaign
  • Be a platform expert, familiar with all optimization levers and features of the DSP
  • Stay apprised of current and new DSP functionality and/or data offerings and successfully deploy on relevant campaigns
  • Keep up-to-date with industry trends and be a subject matter expert on programmatic media buying
  • Collaborate with IT, Ad Operations, and Media Planning Teams on site tagging, creative tag delivery, campaign strategy/execution, and reporting
  • Collaborate with Analytics and Database Teams to leverage DMP segments for specialized targeting
  • Spot opportunities for new tactics/improved ROI/forecast investment and return
  • Become a platform expert, familiar with all optimization levers and features of the DSP
  • Set up programmatic campaigns for launch (creative trafficking, testing, tag management, ad server campaign setup)
  • Help identify new opportunities, and present recommendations for growth

Qualifications

  • Bachelor’s degree in a technical or business discipline (Economics, Business, Engineering, Mathematics)
  • At least 1 year experience in an analytical capacity
  • Competitive monitoring tools, ComScore, Compete, Pathmatics, is preferred
  • Experience buying or selling media on an advertising platform (DSP, SSP, Google AdWords)
  • Proven technical knowledge to understand how to utilize our tech stack to design and optimize campaigns
  • Expert in Excel and/or Spreadsheets

Job Type: Full-time

Job Summary

JOB TYPE

Full Time

INDUSTRY

Retail

SALARY

$57k-75k (estimate)

POST DATE

07/21/2023

EXPIRATION DATE

05/21/2024

WEBSITE

sonicselectronic.com

HEADQUARTERS

LOUISVILLE, KY

SIZE

50 - 100

TYPE

Private

REVENUE

$5M - $10M

INDUSTRY

Retail

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About Sonic Electronix, Inc.

Sonic Electronix is an online marketplace that allows users to buy car electronic accessories such as woofers, speakers and mirrors.

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Knowledge of Programming Languages.

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Step 3: View the best colleges and universities for Marketing Data Analyst.

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