Description

Summary:

The Marketing and Office Assistant plays a pivotal role in ensuring seamless office operations while providing vital support for marketing initiatives. This role uniquely combines administrative duties with marketing responsibilities, offering a diverse and dynamic work experience.

Essential Duties and Responsibilities

Include the following and all other duties as assigned:

• Serve as the primary point of contact for internal and external team members, ensuring prompt and professional assistance.
• Extend a warm welcome to visitors and provide them with necessary assistance throughout their visit.
• Manage incoming calls efficiently, directing them to the appropriate recipients or addressing inquiries promptly.
• Retrieve and forward voicemail messages to relevant personnel in a timely manner.
• Assist in coordinating meetings, including logistical arrangements such as catering, materials preparation, and room setup.
• Take minutes during various meetings as needed.
• Provide valuable support for planning and executing key company events, such as the Annual Leadership Conference and Employee Appreciation Week.
• Handle monthly expense reporting and reconciliation tasks with precision and attention to detail.
• Facilitate travel bookings as needed, ensuring smooth arrangements for company personnel.
• Maintain comprehensive contact lists for employees and external team members, ensuring up-to-date and accessible information.
• Monitor and manage office expenditures and invoices, ensuring timely payments to vendors.
• Administer office contracts for essential services such as postage, copiers, and telephones.
• Fulfill miscellaneous errands and tasks to support office and organizational needs.
• Contribute to the Employee Caring Committee's initiatives and activities aimed at fostering a supportive and inviting workplace culture.
• Coordinate office maintenance requests and communicate with relevant parties for timely resolution.
• Proactively procure and manage office and breakroom supplies and place orders as necessary to ensure a well-stocked and functional workspace.
• Assist in supporting company-sponsored charitable initiatives and community engagement efforts.
• Collaborate on managing social media accounts, including content creation, engagement, and analytics tracking.
• Assist in organizing and promoting resident events, including the distribution of marketing materials.
• Conduct competitor analyses and contribute insights to enhance the company's social media presence and strategy.
• Develop and implement strategies to improve social media engagement and brand awareness.
• Collaborate with the Director of Sales and Marketing to create and maintain a social media calendar aligned with company objectives.
• Stay abreast of industry trends and technology advancements, integrating relevant insights into social media strategies.
• Support social media advertising campaigns and track performance metrics for optimization.
• Maintain awareness of resident and market demographics, and competitor information to inform marketing strategies.
• Provide regular reports and recommendations to the Director of Sales & Marketing based on social media insights and performance.
• Conduct web audits and assist in monitoring lead generation and conversion performance.
• Assist with additional marketing and training projects as assigned, contributing to the overall success of the marketing team.

Required Skills/Abilities:

• Excellent interpersonal and customer service skills.
• Excellent organizational skills and attention to detail.
• Excellent time management skills with a proven ability to meet deadlines.
• Strong analytical and problem-solving skills.
• Ability to balance team and individual responsibilities
• Ability to translate concepts and information into images and use feedback to modify designs.
• Ability to display original thinking and creativity with a desire to meet challenges with resourcefulness and generate suggestions for improving work.

Qualifications

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education and Experience Requirements

• High school diploma or equivalent.
• Direct experience using social media management tools such as Meta Business Manager or Hootsuite.
• Experience with Photoshop, Premier Pro, Canva or equivalent digital media editing tools a plus
• An in-depth knowledge and understanding of social media platforms (Facebook, lnstagram, Linkedln, TikTok, etc) and how each platform can be effectively utilized is a plus!

Attendance and Travel:

• Ability to work scheduled hours consistently as well as overtime when necessary.
• Ability to travel to attend various company gatherings either in the general of your home, property, or another state.

Mental/Emotional Demands:

Must be able to work with persons who are in stressful situations due to nature of customer service environment; Must be able to calmly work under pressure; must be able to complete multiple tasks with competing deadlines

Physical Requirements:

Prolonged periods of sitting at a desk and working on a computer. Must be able to lift up-to 15 pounds at times.

The physical requirements described herein are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.