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Email Marketing Manager
PetDesk Orlando, FL
$94k-123k (estimate)
Full Time | IT Outsourcing & Consulting 4 Weeks Ago
Save

PetDesk is Hiring an Email Marketing Manager Near Orlando, FL

About this role:

As an Email Marketing Manager, you will develop and execute marketing strategies to drive the growth of Petvisor brands within our core audience - veterinary clinics. You will enhance the user journey and increase revenue through thoughtful email programs, including, but not limited to, nurture, expansion, promotional, trigger, and behavioral. This role requires a deep understanding of digital marketing and our customers' unique needs to optimize their interactions with our Petvisor brands (PetDesk [North America] and Vetstoria [International]). 

Apply if you’re excited to

  • Develop and implement email sales and marketing strategies specifically tailored to our target audience with the goal of driving demos, inbounds, and revenue
  • Create and manage customer segmentation and email targeting strategies to optimize the user journey of our customers
  • Support Content Marketing team with newsletter and content strategy emails
  • Monitor and analyze campaign performance to evaluate results and return on investment
  • Collaborate with cross-functional teams, such as product, design, analytics, and revops, to develop integrated marketing campaigns that drive engagement and revenue growth
  • Continuously deepen your understanding of the veterinary industry and our audiences' behaviors, preferences, and needs to inform and refine marketing strategy
  • Establish a robust testing and experimentation framework to continuously improve campaign performance and user experience

About You:

  • 4 years of experience in email marketing, lifecycle marketing, or related field
  • CRM and ESP experience (Ideally Hubspot and Totango)
  • Excellent communication and collaboration skills
  • Experience with A/B testing and experimentation
  • Able to dissect complex data, identify trends and insights that can drive strategic business decisions
  • Anticipate customer needs and market changes, designing and implementing proactive strategies for customer retention and engagement
  • Aim for results, setting high-performance standards, and measuring success through key performance indicators
  • Experience with marketing automation tools is preferred
  • Experience with HTML and CSS for email design is preferred

Benefits & Perks 

  • Medical coverage for employees and dependents (80-90% covered by employer)
  • Employer HSA contribution with HDHP
  • 401(k) match up to 3.5% 
  • Dependent Care Flexible Spending Account (FSA)
  • Dental & Vision coverage available 
  • Basic Life and AD&D Insurance
  • Short and Long Term Disability
  • Flexible Time Off & 13 Paid Annual Holidays
  • Paid Parental Leave
  • Pawternity Leave, Financial Pet Adoption Support & Subsidized Pet Insurance
  • $250 Annual Stipend for Learning and Development

Job Summary

JOB TYPE

Full Time

INDUSTRY

IT Outsourcing & Consulting

SALARY

$94k-123k (estimate)

POST DATE

03/29/2024

EXPIRATION DATE

06/17/2024

WEBSITE

petdesk.com

HEADQUARTERS

SAN DIEGO, CA

SIZE

25 - 50

FOUNDED

2013

TYPE

Private

CEO

ABRAHAM HANONO

REVENUE

$5M - $10M

INDUSTRY

IT Outsourcing & Consulting

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About PetDesk

PetDesk is a mobile application that offers appointment booking and automated reminders for pet owners and care providers.

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The job skills required for Email Marketing Manager include Insight, Digital Marketing, Collaboration, Sales and Marketing, Email Marketing, Marketing Automation, etc. Having related job skills and expertise will give you an advantage when applying to be an Email Marketing Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Email Marketing Manager. Select any job title you are interested in and start to search job requirements.

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The following is the career advancement route for Email Marketing Manager positions, which can be used as a reference in future career path planning. As an Email Marketing Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Email Marketing Manager. You can explore the career advancement for an Email Marketing Manager below and select your interested title to get hiring information.

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If you are interested in becoming an Email Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become an Email Marketing Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Email Marketing Manager job description and responsibilities

Responsible for the content of the emails.

03/15/2022: Melbourne, FL

They should have a strategy for reaching a target audience that shapes the emails they develop.

03/29/2022: Twin Falls, ID

Ensure emails meet high and quality deliverability standards.

04/02/2022: Des Moines, IA

Design, assemble and create overall email marketing campaigns.

01/28/2022: Gary, IN

Plan and design different CTAs for email templates.

02/05/2022: Orlando, FL

Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Email Marketing Manager jobs

This career requires extensive business and marketing experience.

03/26/2022: Dayton, OH

Aware of email marketing regulations and compliance requirements.

03/14/2022: Spokane, WA

Get a Digital Marketing Certification.

01/25/2022: Muskegon, MI

Someone who has experience with email database management and SQL would be an asset.

01/24/2022: Santa Rosa, CA

Proven work experience as an Email marketing manager or Digital marketing specialist.

03/03/2022: Asheville, NC

Step 3: View the best colleges and universities for Email Marketing Manager.

Butler University
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