Certiport CTE Product Manager Job Description

Product Growth Strategy

Plans, develops and implements comprehensive learning, practice and test solutions for the Career and Technical Education market.

Provide product strategy leadership to assigned product core teams in order to orchestrate product planning and execution in support of sales, market reach and customer satisfaction targets.

Participate in ongoing research and analysis to expose gaps and opportunities in the product category and learning pathway for each product line, including exam preparation products and services, SKU configuration, pricing, and bundling strategies.

Develop and execute strategies and plans with key internal and external stakeholders to launch new products and services, and to discontinue (end of life) aging and non-performing products.

Project Initiation & Orchestration

Ensure that requirements are collected and documented from both the client and the market to enable accurate cost and timeline estimates.

Document & develop a business case and garner organisational support for proposed product solutions.

Work closely with internal and third-party development project managers to ensure adherence to timelines, budgets and build requirements / specifications; and to identify and escalate risks and resolve issues.

Gather requirements for and orchestrate necessary internal resources to streamline customer delivery and access to assigned products and services, and to meet client interface, and other 3rd-party integration efforts needed to support program growth.

Pricing, Budgeting & Reporting

Set and annually review geo and market sector pricing for assigned products.

Develop a proposed capital budget by product designed to maximise growth opportunities.

Achieve annual revenue and sales goals, and support client reach metrics / goals.

Communication / Collaboration

Train and serve as a resource to internal and external stakeholders, including sales, on-boarding, and support teams on assigned products with respect to new products, new features, target markets, and competition.

Support sales and marketing to create presentations and demonstrations, and by serving as a ‘sales engineer’ or expert for significant opportunities.

Collaborate with product marketing to align product goals and direction with marketing strategies.

Support and review the marketing launch plan and outbound communication (e.g., data sheets, website, partner kits, sales tools and training) for product and service bundles / offerings.

Work with marketing and sales on campaigns to stimulate product growth in specific regions and market sectors.

Work with channel organisation on product setup on portal, pricing and announcements to partners and active test delivery channel.

Leadership & Other Duties as Assigned

Act as a leader within the company, using holistic program(s) perspective to encourage good business decisions across all business units.

Establish thought leadership in the assigned product space both internally and with external audiences.

Attend industry events in support of product research and advocacy; present if there is an opportunity.

Become an expert with respect to the competition, and lead research, innovation and positioning to gain competitive advantage.

Qualifications

Education and Experience:

Minimum of three to five years’ experience as a Product Manager

Bachelor’s degree in business, Marketing, Information Systems or equivalent

Microsoft Office Specialist certification highly preferred

IT Specialist Certification preferred

Skills, Knowledge and Abilities:

Experience in Career and Technical Education. Understanding of local, State and Federal policies and procedures regarding Career and Technical Education

Demonstrated / documented success defining or sourcing, launching and managing profitable products.

Demonstrated budgeting experience and successful ownership of sales and revenue performance targets for assigned products.

Proven track record of effectively engaging the target market: prospective and existing customers, partners and other stakeholders.

Excellent written and verbal communication skills.

Intermediate to advanced Microsoft Office application skills, particularly in Word, Excel and PowerPoint.

Demonstrated negotiation, collaboration and teamwork skills.

Proven ability to influence and work effectively in cross-functional teams without line authority.

What to expect from Pearson

Did you know Pearson is one of the 10 most innovative education companies of 2022?

At Pearson, we add life to a lifetime of learning so everyone can realize the life they imagine. We do this by creating vibrant and enriching learning experiences designed for real-life impact. We are on a journey to be 100 percent digital to meet the changing needs of the global population by developing a new strategy with ambitious targets. To deliver on our strategic vision, we have five business divisions that are the foundation for the long-term growth of the company: Assessment & Qualifications, Virtual Learning, English Language Learning, Workforce Skills and Higher Education. Alongside these, we have our corporate divisions: Digital & Technology, Finance, Global Corporate Marketing & Communications, Human Resources, Legal, Strategy and Direct to Consumer. Learn more at We are Pearson.

We value the power of an inclusive culture and also a strong sense of belonging. We promote a culture where differences are embraced, opportunities are accessible, consideration and respect are the norm and all individuals are supported in reaching their full potential. Through our talent, we believe that diversity, equity and inclusion make us a more innovative and vibrant place to work. People are at the center, and we are committed to building a workplace where talent can learn, grow and thrive.

Pearson is an Affirmative Action and Equal Opportunity Employer and a member of E-Verify. We want a team that represents a variety of backgrounds, perspectives and skills. The more inclusive we are, the better our work will be. All employment decisions are based on qualifications, merit and business need. All qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, protected veteran status, disability status or any other group protected by law. We strive for a workforce that reflects the diversity of our communities.

To learn more about Pearson’s commitment to a diverse and inclusive workforce, navigate to: Diversity, Equity & Inclusion at Pearson.

If you are an individual with a disability and are unable or limited in your ability to use or access our career site as a result of your disability, you may request reasonable accommodations by emailing ppsmhr@pearson.com.

Note that the information you provide will stay confidential and will be stored securely. It will not be seen by those involved in making decisions as part of the recruitment process.

Job: PRODUCT MANAGEMENT

Organization: Assessment & Qualifications

Schedule: FULL\_TIME

Workplace Type: Hybrid

Req ID: 15310

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