Old Trail School is an independent, coeducational day school located within The Cuyahoga Valley
National Park, 25 miles south of Cleveland, Ohio and 15 miles north of downtown Akron. Old Trail
School serves 455 students from toddler through eighth grade. The School offers a nurturing and
academically challenging program to students and families in a five-county region that emphasizes
excellence in academics, athletics and the arts. As the only independent school in the United States
inside of a national park, Old Trail values its commitment to sustainability and environmental
stewardship.

Old Trail students and faculty live by the core values of respect, responsibility, goodness and service.

Old Trail School is an Equal Opportunity Employer and all employment decisions are made without
regard to religion, gender, race, color, national or ethnic origin, marital status, sexual orientation,
physical challenge, or veteran status. This policy extends to all aspects of recruiting, hiring, promotion,
training, compensation and benefits.

If you have questions or a grievance related to this policy, please contact Sarah Johnston, Head of School,
at 330.666.1118 or mail to: Old Trail School, 2315 Ira Road, P.O. Box 827, Bath, Ohio 44210-0827.

POSITION: MARKETING MANAGER

START DATE: IMMEDIATE HIRE

REPORTS TO: DIRECTOR OF MARKETING AND COMMUNICATIONS

CLASSIFICATION: FULL-TIME, NON-EXEMPT; SALARIED WITH BENEFITS

HOURS: 8 A.M. – 4:00 P.M., YEAR-ROUND, WITH SOME EVENING AND WEEKEND HOURS AS REQUIRED

COMPENSATION: COMPETITIVE WITH AREA INDEPENDENT SCHOOLS

JOB DESCRIPTION:

Old Trail School seeks a dynamic, self-motivated and creative individual for the 12-month, full-time
position of Marketing Manager. Reporting to the Director of Marketing and Communications, this
individual will drive photography, videography, graphic design and visual content for the school. The
Marketing Manager will be responsible for the development and implementation of a comprehensive
social media strategy as well as creating, editing and publishing social media content across multiple
channels. The role will also maintain the school’s brand identity while contributing to digital content and
special projects as a vital member of a small team.

In addition to the qualities listed below, the Marketing Manager must possess a growth mindset with an
eagerness to refine existing skills and a passion for developing new ones. The individual in this role will
also display great initiative, excelling at working independently as well as collaboratively with excellent
professionalism, integrity and high personal standards.

KEY RESPONSIBILITIES:

• Contributes to a broad range of materials, including the biannual school magazine, fundraising

• Conceives, writes and edits stories for digital and print publications to promote Old Trail

• Updates editorial and informational content on the school’s website and mobile app.
• Explores new and innovative marketing trends to increase community engagement and

and discover news stories; and has the ability to tell them in visually compelling and engaging
ways.

REQUIRED SKILLS:

• Bachelor’s degree in a related field (communications, journalism, marketing, public relations,

• A minimum of two years in a communications or marketing role
• Familiarity with the educational field, independent schools, and/or nonprofit work is preferred
• Demonstrated ability to produce and edit high-quality writing, photography and videography

(proficiency with the Adobe Creative Suite, Canva and/or other photo and video-editing
software is preferred)

• Experience working with a website Content Management System (CMS), preferably Finalsite
• Flexibility to attend occasional school-related events and activities outside of the normal

while ensuring high editorial standards, consistency and brand/style adherence.

Candidates who are invited to interview must also submit a portfolio containing three to five writing
samples, three professional references, and three to five examples of pertinent photo/video work.
References should be able to address the candidate’s standard of work and work ethic, ability to meet
deadlines, and ability to work collaboratively, effectively and harmoniously with colleagues.

In addition to the primary responsibilities listed above and understanding that not all tasks involved with
these responsibilities are itemized, the position is also required to perform any task assigned by the
Director of Marketing and Communications on an “as needed” basis. There will be occasional evening
and weekend work hours required. It is expected that they will adhere to strict confidentiality, show
initiative in problem solving, be of assistance to constituents, and contribute to Old Trail School in a
positive and proactive manner.

All applications should include a cover letter and resume. Please email to: positions@oldtrail.org; no
phone calls, please.