15 Digital Marketing Specialist Jobs in Wilmington, DE
NemoursCareerSite is Hiring a Digital Marketing Specialist Near Wilmington, DE
Nemours is seeking a Digital Marketing Specialist to join our Nemours Children's Health team. The position is based in DE, though can work remotely.
The Digital Marketing Specialist provides support for digital campaign management including campaign implementation, website updates, optimization, testing, and performance insights reporting. You will join a growing and innovative digital team and collaborate with business partners across the enterprise on a wide variety of projects.
Essential Functions:
- Partner with digital agencies to provide support and analysis for all digital marketing initiatives, including paid search, paid social, email, SEO and display advertising campaigns.
- Conduct keyword research on Google campaigns to continually optimize performance and increase conversion rates while lowering average CPC.
- Manage and update Google My Business listings to increase visibility of both locations and physicians.
- Identify trends and insights; optimize spend and performance based on the insights.
- Plan, execute, and measure A/B experiments and conversion tests.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
- Partner with Digital Campaign Manager to continually optimize campaign experiences across paid search, paid social, email marketing and programmatic display.
Requirements:
- Bachelor's degree in marketing, business administration or related field required
- Minimum of 1 year of experience in digital campaign management and performance measurement required; 3 years or more years of experience preferred.
- Knowledge of website analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience in setting up and optimizing Google Ads campaigns.
Job Summary
Full Time
$67k-83k (estimate)
03/05/2024
06/01/2024
The job skills required for Digital Marketing Specialist include Digital Marketing, Google Analytics, Insight, Email Marketing, Analysis, Initiative, etc. Having related job skills and expertise will give you an advantage when applying to be a Digital Marketing Specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Digital Marketing Specialist. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Digital Marketing Specialist positions, which can be used as a reference in future career path planning. As a Digital Marketing Specialist, it can be promoted into senior positions as a Digital Marketing Analyst III that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Digital Marketing Specialist. You can explore the career advancement for a Digital Marketing Specialist below and select your interested title to get hiring information.
If you are interested in becoming a Digital Marketing Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Digital Marketing Specialist for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Digital Marketing Specialist job description and responsibilities
Ultimately, a digital marketing specialist must use a variety of tactics to create campaign content and then deliver this content to the appropriate device or platform, to be seen by their chosen target audience.
12/15/2021: Cheyenne, WY
Digital marketing specialists collaborate with marketing teams to plan and execute digital programs such as online advertising, social media, and mobile.
01/26/2022: Davenport, IA
Digital marketing specialist primarily oversees all marketing departments and operations, ensuring to convey the message of the brand.
02/09/2022: Newark, NJ
A digital marketing specialist needs to set budgets for digital marketing campaigns. Provide digital channel performance analytics, digital analytics expertise, tagging support and performance reporting dashboards.
02/23/2022: Albuquerque, NM
They help enhance the marketing side by generating leads and boosting online sales through search engine optimization techniques and PPC advertising.
01/31/2022: Pueblo, CO
Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Digital Marketing Specialist jobs
Learn Digital Marketing Essentials.
12/23/2021: Portland, OR
Build Social Media Marketing Skills.
03/02/2022: Syracuse, NY
Learn How Email Marketing Works.
12/17/2021: Mesa, AZ
Stay Updated on the Latest Digital Marketing Trends.
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Allocate Budget for Digital Advertising.
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Step 3: View the best colleges and universities for Digital Marketing Specialist.
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