If you're a creative thinker with a passion for marketing, this role will have you feeling on top of the world! A role with flexibility to work where you are most productive while playing a pivotal role in the marketing direction to elevate our company brand.

On top of that, you get to work with a team that doesn't take themselves too seriously, and enjoy company retreats (sans work), memes, and all the emojis Slack can handle.

The Marketing Specialist's role involves creating marketing campaigns and implementing strategies that elevate our brand to clients, prospects, and potential employees .

This includes creating marketing content, managing campaigns, designing marketing materials, maintaining websites and social media accounts, and monitoring initiatives to report on results.

Fine Point Consulting provides a complete range of accounting, CFO, and HR services to startups, and businesses in a variety of industries.

We have offices in Wisconsin along with team members working remotely across the country. Fine Point wholeheartedly values each of our employees and empowers each other to provide feedback to improve the team as a whole.

Our outcomes-driven management style allows for a flexible schedule, meaning that each of us works when and where we perform the best.

If you're looking for a work environment where you can make an impact, Fine Point might be the perfect fit!

Reports to : Executive Team

Responsibilities :

• Contributes to development and implementation of marketing plans, and establishes goals and objectives to reach our target market.
• Assist in planning and executing engaging marketing campaigns for accounting, CFO, and HR services as well as branding Fine Point as an employer.
• Create compelling marketing content, from blog posts to email campaigns, showcasing your writing, editing, and proofreading skills.
• Administer and maintain CRM system, establish processes, and understand the client journey to develop goals and KPI's.
• Set up and manage digital marketing campaigns, ensuring maximum impact and engagement.
• Design visually stunning marketing materials, including brochures, social media graphics, and more, using graphic design software.
• Coordinate the delivery of marketing collateral and graphic design projects, both physical and digital.
• Support the maintenance of websites and social media accounts, handling content, scheduling posts, and addressing technical aspects.
• Conduct research to gather valuable insights into industry trends, competitors, and target audience behavior.
• Attend conferences and events to represent Fine Point and our services.

Qualifications :

• Associate's degree in marketing, business, or a related field
• 2 years of experience in marketing (digital and traditional)
• Strong knowledge of various marketing, social media platforms, and analytics tools such as Google Analytics, CRM systems, and content management systems
• Hands on experience with Adobe Creative Suite or similar design software
• Knowledge of HTML, CSS and web development tools
• Demonstrated prioritization, organization, and project management skills
• Proven record of problem-solving / analysis ability.
• Excellent communication skills : both verbal and written.
• Team player with a positive 'can do' approach.
• Background in professional services is preferred.

Why Choose Us :

• Consulting Team : We are a boutique consulting firm helping entrepreneurs and other early-stage companies get more done, scale fast, and stay lean.
• Dynamic Culture : Join a collaborative and innovative team that values trust and embraces a fun work environment.
• Flexible Work Environment : Embrace a hybrid work setting that accommodates both in-office collaboration and remote flexibility.
• Intimate Company Atmosphere : Experience the warmth of a close-knit team in our small company setting.
• Continuous Development : Ignite your growth with ongoing personal and professional development opportunities.
• Career Advancement : Explore room for advancement in our growing organization.
• Innovation Encouraged : Share your ideas for process improvements in our innovation-friendly environment.

Competitive Compensation and Benefits :

• Salary range $52,000-75,000 (full or part-time based on experience)
• Opportunities for development and career growth
• Health insurance - Fine Point provides multiple health plan options and pays 80% of employee premiums and 40% for dependents
• Dental and vision insurance - Fine Point pays 80% of employee premiums and 40% for dependents
• Life insurance, short-term, and long-term disability - 100% company-paid premiums
• Voluntary life insurance
• 401(K) Retirement plan with a company match up to 4%
• Certification Bonus - Have your sights set on obtaining a certification in your field? We provide the support you need to get there!
• Pet insurance
• Unlimited PTO
• Flexible and autonomous work environment. We work where we are most productive to provide a healthy work-life balance, while still being accountable to our team and our clients.
• Company retreats - Have fun and enjoy time away from the office with your coworkers.
• Technology stipend

Recruitment Process :

What does the process look like for candidates applying to this role?

• Step 1 : One-way video interview
• Step 2 : Interview(s) with members of the executive team
• Step 3 : Project and final interview
• Step 4 : Reference Checks

If you are ready for a new opportunity with a lot of potential and you want to work with our team, apply today!

Job Posted by ApplicantPro

Last updated : 2024-02-24