City Tree Christian School Mission

City Tree Christian School (CTCS) serves the children of San Diego as an outreach ministry of First Presbyterian Church (FPC) of San Diego dedicated to academic excellence integrated with the Biblical teachings of Jesus Christ. City Tree Christian School is a wonderful community of teachers, staff, and families working together to educate our children in a loving Christian environment. We are an ethnically and socio-economically diverse school located in downtown San Diego. About 200 students attend our school-age infants through eighth grade. Our school is a member of the Association of Christian Schools International (ACSI) and accredited by the Western Association of Schools and Colleges.

SUMMARY OF POSITION

The Marketing Manager will demonstrate a consistent and enthusiastic commitment to Jesus Christ and support the mission of City Tree Christian School. The Marketing Manager is responsible for planning and implementing programs to market City Tree Christian School to prospective students and their families with the goal of increasing tuition revenue.

ESSENTIAL JOB FUNCTIONS

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Create a marketing plan for City Tree Christian School (CTCS) in conjunction with the Director of Operations and Principal that focuses on increasing enrollment by articulating our message, defining our ideal families and describing specific actions to achieve our marketing goals.
• Manage CTCS's online presence in order to increase our visibility and appeal to our ideal potential families.
• Strengthen CTCS' connection with FPC as well as other local Presbyterian churches and preschools
• Engage families in our community to build trust and increase CTCS' exposure through the implementation of identified initiatives.
• Ensure established metrics are met and adjusted as needed. Metrics should be developed in coordination with the CTCS Principal and School Board. Ongoing reporting of established metrics required.
• Collaborate with other CTCS employees who handle marketing and enrollment activities and provide support when possible.
• Other duties as assigned by the school Director of Operations.

COMPETENCIES

Demonstrates a personal commitment to and a deep and abiding faith in Jesus Christ by living in accordance with His teachings and a passion for bringing others into fellowship with Him.

• Demonstrates strong servant leadership skills with a history of effective team building.
• Effectively promote and maintain the mission of First Presbyterian Church in a gracious and cordial manner when interacting with those within and without the church.
• Communicates effectively, both orally and in writing, in the English language in order to communicate with staff, students, church members, visitors and parents.
• Must possess strong oral and presentation skills for individual, small and large group communications.
• Dependable, organized and self-starting; able to successfully work independently.
• Demonstrates ethical conduct at all times; able to handle difficult situations with a high level of tact and diplomacy.
• Team oriented; able to work collaboratively with a wide variety of people, staff, guests, members and volunteer workers.
• Capable of balancing and prioritizing workload to successfully execute goals in a timely manner.
• Sufficient knowledge of math in order to analyze metrics.

TECHNICAL SKILLS

Experience with or ability to learn the following is desired:

• MS Office including Word, Excel, and Publisher
• Outlook including One Drive
• Wix platform for maintaining a website
• Social Media platforms
• Canva
• Student Information System such as FACTS
• Constant Contact

REQUIRED EDUCATION AND EXPERIENCE

• Prior experience working in education or marketing preferred.
• High School Diploma.
• Some College preferred.

SUPERVISORY RESPONSIBILITY

This position has no supervisory responsibilities.

ENVIRONMENTAL CONDITIONS

• Indoors in normal office environment with little exposure to excessive noise, dust, fumes, vibrations, and temperature changes at least seventy-five percent (75%) of the time.
• Frequent computer use at workstation.
• Frequently work at fast pace with unscheduled interruptions.
• Moves from one work location to another.
• Public contact position requiring appropriate apparel.
• This position has the option of working at home.

PHYSICAL DEMANDS

- Mobility within the school facilities including using stairs from floor to floor.

- Ability to sit, stand, walk and bend.

- Access information using a computer.

- Ability to lift up to 25 pounds.

EQUIPMENT

- Desktop or laptop computer

- Copy machine

- Telephone

POSITION TYPE/EXPECTED HOURS OF WORK

- This is a non-exempt position expected to be an average of 20 hours per week. Days and hours to be discussed with the Director of Operations.

- Benefits provided in accordance with the Employee Handbook.

TRAVEL

- Occasional travel may be required less than 10% of the time

OTHER DUTIES

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. The responsibilities summarized in this job description may be revised by the Principal and/or Personnel Ministry Team and/or School Board as needed.