Position Overview:

Apollo is looking for a seasoned marketing operations professional to work closely with our growing marketing team. In this role, you will own a portfolio of operational initiatives to run, track, and optimize marketing programs. You will be responsible for creating and owning a technology roadmap that’s in keeping with the business’ needs, drive our database strategy, and work cross-functionally to provide operational support for key strategic initiatives.

Responsibilities: 

• Be a thought partner to marketers, and guide marketing program and monetary investments to maximize program ROI and customer satisfaction 
• Build first iterations of analytical frameworks to measure program effectiveness 
• Collaborate with the Business Intelligence team to operationalize data infrastructure to automate reporting
• Identify gaps in the lead and self-serve funnels, and advocate for appropriate process or technology improvements, and assess the impact of various assets on conversion rates and net retention rate 
• Own our analytics tooling (such as Google Analytics), and periodically audit all properties to ensure data reliability and trust

Requirements:

• 10 years in a Business Operations, Analytics, or Strategy/Insights role with expertise in leading complex, cross-functional projects 
• Exceptional analytical experience and strong technical skills in SQL 
• Ability to distill complex insights into clear, actionable steps for the business 
• Build equity with stakeholders, proactively collaborate with marketers to design tracking mechanisms, and influence without authority 
• Strong presentation, communication, and organizational skills