ABOUT AERO

Aero is on a mission to redefine air travel—inspired by the golden age of aviation, designed for modern life. Direct, premium flights from private terminals offer our guests the comfort of low-contact travel and the effortlessness of flying private. From our custom jets to our dedicated Host and Concierge teams, everything that we do is personalized for our guests.

At Aero, we are on this journey together. We turn off the lights, spend carefully, and welcome everyone like guests in our own home. We share ideas big and small to make Aero better. We take pride in a job well done and in the company that we are building together. Aero is ours.

ABOUT THIS ROLE

As Paid Media & Performance Marketing Lead at Aero, you will take the reins of our paid media strategy on search, social, and display – optimizing performance, exploring new channels, and owning our digital acquisition funnel. Working directly with our Head of Marketing, Creative Director, Copywriter, and other cross-functional teams, you will be responsible for managing the accounts day-to-day and guiding our paid digital initiatives that support overall business goals. 

Your immediate focus will be the hands-on execution and ownership of our acquisition funnel, where you'll run and optimize existing Google Ads and Meta campaigns and drive CRO experiments. You'll be the key person responsible for leveraging these channels to achieve customer acquisition and revenue growth targets. This means diving deep into the day-to-day execution, becoming obsessed with A/B testing, and making data-driven decisions to improve results. Once you’ve turned our Google and Meta accounts into well-oiled machines, you will have the opportunity to explore new paid digital channels.

This role at Aero is a unique opportunity to join a growing company at the intersection of hospitality, design, and travel. You’ll have a key voice in helping direct our brand’s communications strategy to grow the business. We need someone who's able to overlap a majority of the day with our team based on Pacific Time and willing to go above and beyond to help us achieve our ambitious goals.

RESPONSIBILITIES

• Lead hands-on execution and ownership of our paid acquisition strategies, optimizing Google Ads and Meta, running A/B tests and CRO experiments to achieve acquisition and revenue goals
• Execute the mechanics of PPC campaigns, including bid management, audience testing, creative asset building, and auto-bidding strategies
• Ensure seamless alignment of paid media campaigns with overall business objectives, leveraging data-driven insights
• Lead integrations for all ad platform tracking and analytics with Segment, GTM, and GA4
• Work with big data sets to analyze performance and make data-driven recommendations
• Assist in the development of new creative assets including seasonal brand and sales campaign initiatives
• Drive paid digital opportunities, unlocking new channels, acquisition funnels, and/or promotions that drive sustainable and scalable growth
• Collaborate with cross functional teams to integrate campaigns for diversified and high-impact growth
• Other projects as assigned

• 5 years of experience leading paid digital strategies with expertise in scaling Google and Meta Ads at early-stage startups 
• Hands-on experience and knowledge of Google and Meta ad platforms and API / tracking integrations, including Segment and Google Tag Manager
• Deep understanding of the mechanics of PPC campaigns
• Highly analytical mindset 
• Extremely detail-oriented with tenacity to solve problems and challenge assumptions
• Ability to thrive in a fast-paced environment and pivot quickly as priorities change
• Bachelors degree in Marketing, Date Science, Software Engineering, or related field or equivalent work experience
• Experience working with travel, hospitality, or luxury brands a plus

• Pay Range: $100,000-140,000 per year in Los Angeles, CA - exact compensation may vary based on skills, experience, and location
• Time Off: unlimited vacation, sick, bereavement, and holiday
• Benefits: medical, dental, vision, life, disability, 401k, health FSA, dependent care FSA
• Stock Options: the opportunity to own a piece of Aero

Aero is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.