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National Sales Manager
TEGNA Denver, CO
$138k-186k (estimate)
Full Time | Television & Broadcasting 1 Month Ago
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TEGNA is Hiring a National Sales Manager Near Denver, CO

RELOCATION ASSISTANCE PROVIDED

9NEWS, KUSA & KTVD, TEGNA’S NBC affiliate in Denver, Colorado, is looking for a National Sales Manager to lead our national and political sales efforts. If you can answer yes to the following questions and want to be part of a progressive company, then we want to talk with you!

  • Do you have deep knowledge of broadcast sales?
  • Are you confident that you have what it takes to lead and collaborate with national sales teams in a large market?
  • Does the ever-changing media landscape excite you?
  • Do you like the intensity of a fast-moving environment?

The National Sales Manager will negotiate the largest share of National business possible within the boundaries of the rate structure. This position super-serves National clients and agencies to continue to position KUSA & KTVDfor maximum revenue opportunities in the Linear, Digital, and OTT space and contribute to top-line revenue.

This position is also eligible for the Company's incentives plan(s). 

Responsibilities:

  • Own and manage all political and national advertising sales efforts including negotiations and transactions, and public files. 
  • Attain or exceed assigned budget and achieve estimated market share goals for all billing types. 
  • Develop incremental revenue opportunities within new and existing national advertisers as they relate to all platforms. 
  • Work closely with the Director of Sales and Local Sales Manager in pricing and managing inventory to effectively sell KUSA & KTVD to all accounts – local and national. 
  • Plan, develop, and execute a strategy to achieve revenue goals by increasing shares of business for KUSA & KTVD on existing and new accounts. 
  • Act as a marketing consultant to national accounts utilizing station marketing and merchandising materials in developing marketing plans, co-promotions, and vendor programs. 
  • Negotiate effectively and secure NTR/sponsorship/Enterprise opportunities. 
  • Coach and lead the Major Account Executives by participating in client meetings, building relationships with top regional clients and being active in the community. 
  • Ensure the national sales team continually positions the audience for rate and share of business. 
  • Respond to avails and/or assign accordingly and work with the Programming Manager to maximize all Paid Programming avails and placement. 
  • Track performance and monitor and approve all new, revised, and canceled National orders. 
  • Oversee pre-logs, posts, pre-empts, make goods, and Accounts Receivable. 
  • Travel to build and maintain successful relationships with buyers, planners, and clients.
  • Assist the Director of Sales with special projects as assigned.

Requirements

  • Minimum 5-7 years of broadcast sales and account engagement.
  • Track record of successfully achieving or exceeding national sales goals in the broadcast TV sales industry within fast-changing, dynamic environments.
  • A proven track record of packaging and selling sports and specials sponsorships along with other premium programming and products.
  • Fluency in the rules and regulations surrounding political for candidates and issue advertisers. 
  • Established leadership skills and elite sales and customer service skills 
  • Strategic thinker and disciplined executor comfortable developing and making recommendations to senior management. 
  • Proficiency with Excel, Word, Powerpoint, Wide Orbit Sales, Salesforce, Wide Orbit Traffic & Wide Orbit Analytics, Comscore, Nielsen, Matrix, Media Monitors, and qualitative data. 
  • Ability to handle multiple tasks and projects effectively under deadline pressure. 
  • Attention to detail and accuracy. 
  • Ability to effectively solve problems. 
  • Strong presenter and communicator with internal and external customers and partners.

#KM1

Application Deadline: 05/26/2024

Job Summary

JOB TYPE

Full Time

INDUSTRY

Television & Broadcasting

SALARY

$138k-186k (estimate)

POST DATE

05/12/2024

EXPIRATION DATE

07/11/2024

WEBSITE

tegna.com

HEADQUARTERS

TYSONS, VA

SIZE

3,000 - 7,500

FOUNDED

1906

TYPE

Public

CEO

DAVID T LOUGEE

REVENUE

$1B - $3B

INDUSTRY

Television & Broadcasting

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Tegna is a media conglomerate that owns and operates a chain of 63 television and 2 radio stations that broadcasts news, TV-series and feature films.

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If you are interested in becoming a National Sales Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a National Sales Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on National Sales Manager job description and responsibilities

A national sales manager oversees the overall sales objectives, goals and revenue of all the teams and sales personnel they supervise.

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National sales managers set sales targets for regional and national sales teams, often using past sales statistics.

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They may provide historical sales data and forecasted estimates so they can create effective advertising and marketing strategies.

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They have to supervise the portfolio of existing clients, develop new business with them, and seek new sales opportunities.

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Oversee strategic planning, business development and day-to-day operations to ensure achievement of sales, expense, purchasing and profitability targets.

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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on National Sales Manager jobs

As a National Sales manager they use market data, statistics and trends to establish sales goals.

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An effective National Sales Manager will be both business and customer oriented, having the drive and ability to generate sales.

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Motive and guide sales team to achieve revenue targets.

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National Sales Managers ensure the attainment of their firms’ sales goals from all the regions of operation.

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Their work description entails duties ranging from establishing sales goals, to analyzing several forms of data.

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Step 3: View the best colleges and universities for National Sales Manager.

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