Description

Job Summary: Assists the marketing department in meeting all budget and occupancy expectations. Works closely with the Executive Director (ED) and Sales & Marketing staff in the development and execution of the marketing plans in the assigned community or region.

Essential Functions:

1. Conducts phone and direct sales calls in accordance with established Sales & Marketing goals, ensuring leasing expectations are met or exceeded.

2. Manages all move-ins/outs to achieve maximum revenue performance for the community. Communicates incoming residents special needs or requirements to the Health & Wellness Director.

3. Actively maintains a meaningful wait list.

4. Assists in the development and implementation of marketing plans that will result in meeting and/or exceeding performance expectations.

5. Assists in lead generating activities to ensure adequate leads are produced in order to meet performance expectations.

6. Manages and maintains a working knowledge of the lead tracking and marketing software programs and systems.

7. Assists in the success of internal sales programs such as the resident/family referral and associate referral programs.

8. Maintains an active, working knowledge of current competition and any new entrants.

9. Maintains and communicates current product information to staff (pricing, program changes, policy changes and promotional programs).

10. Creates and maintains a positive image of the community with residents, the community, and other staff associates. Maintains effective relationships with all residents and their families. Attends resident functions as appropriate.

11. Completes all mandatory compliance, HIPAA and state and federal regulatory training as required.

12. Maintains appropriate degree of confidentiality.

Qualifications

Education and Experience: Bachelors Degree from a four-year college or university; or one to two years related experience and/or training; or equivalent combination of education and experience.

Certifications, Licenses, and other Special Requirements: There are no required certifications, licenses, or other special requirements.

Knowledge and Skills:

1. Exhibit good time management and organization skills.

2. Possess the ability to handle complex issues.

3. Demonstrate strong interpersonal communication skills.

4. Proficient in Microsoft programs (Word, Excel and Outlook).

5. Uphold the principles of our mission: Making life better by connecting people with purpose and community.

6. Express compassion for residents, staff and guests on a consistent basis.

7. Must possess the ability to make independent decisions when circumstances warrant such action.