Out-of-Home (OOH) is the fastest growing channel in advertising. From billboards to retail media to urban panels, 98% of us see at least one OOH advertisement every week. It's a part of life. As the pioneer in OOH technology, we build solutions that help brands find their audience in the right place at the right time, on digital signage networks around the corner, or around the world.
About us:
Vistar Media is the home of out-of-home (OOH). As a global ad tech company and the world's largest digital out-of-home (DOOH) advertising marketplace, we offer technology designed to make buying and selling OOH media easier. Our goal is simple: to help the world's marketers leverage OOH's unique ability to motivate and delight.
From strategic partnerships with major media owner networks to executing impactful campaigns with renowned global brands such as Nestl, Porsche, Target, and Levi's, our team is filled with passionate, innovative, and collaborative problem solvers, engaging and entertaining consumers like you in the real world. Find your home in out-of-home - find your people at Vistar.
About the role:
As Senior Manager, US Marketing you'll be at the forefront of our marketing initiatives, driving brand awareness and business growth for our largest regional segment. You'll work closely with cross-functional teams, contributing to the strategic planning and execution of marketing campaigns.
What you'll do:

• Lead all regional marketing activities for the U.S. market; responsible for delivering on U.S. marketing KPIs.
• Serve as the main liaison between Vistar's corporate marketing team and regional operational teams (demand sales, client services, supply, etc.) to define & execute regional-specific marketing priorities.
• Define and implement cross-channel marketing campaigns to support business and marketing objectives; develop supporting assets for various channels including email, website, paid advertising and social media.
• Work with regional leadership & sales to develop positioning that matches market conditions and client priorities.
• Build and maintain all collateral and content for US-specific marketing initiatives, including pitch decks, vertical support, education materials, case studies, blog posts and more.
• Analyze market trends and customer insights to identify new opportunities.

What experience we're looking for:

• 5 years marketing experience working in media, advertising or ad tech.
• Robust experience producing an array of marketing materials, including content, copy, sales enablement collateral and creative assets.
• Experience in B2B marketing and lead generation.
• Strong understanding of digital marketing tools and trends.
• Impressive verbal and written communication skills; ability to work with and present to all levels and functions of a company.
• Excellent analytical skills and experience with campaign performance analysis.
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Who you are:

• A creative thinker with a strategic mindset.
• Creative and scrappy self-starter who is laser focused on results.
• Excellent communication and interpersonal skills.
• Ability to thrive in a fast-paced, dynamic environment.
• Passionate about technology and innovation in advertising.

What we offer:

• Competitive salary and bonus potential.
• Comprehensive health benefits.
• 401k match.
• Quarterly Lifestyle Stipend.
• Unlimited PTO and summer Fridays.
• A positive work culture and a dynamic team environment.
• An approachable and accessible C-Suite.
• Company-wide and team specific entertainment budgets for both in-person and virtual team building.
• A flexible hybrid work environment, with a fully stocked kitchen, weekly catered lunches, and casual attire while in office.
• Sponsored Volunteer Events and Vistar Gives Back program.

Pay Information Disclaimer:
At Vistar Media, we carefully consider a wide range of factors, including experience, skills, and other relevant business considerations. These considerations can cause compensation to vary. Please note that the salary range information that follows is a good faith estimate for this position. The salary range estimate for this position as performed in New York City is $116,000 - $130,000 per year plus bonus potential, comprehensive health benefits, 401k with company match, and a lifestyle stipend. The salary range for this position as performed outside of New York City may vary. The actual pay will be at Vistar Media's sole discretion, and determined by factors including but not limited to geographic location, skills, qualifications, and experience.
If you're ambitious, highly driven, and interested in making an impact, Vistar is the place for you. Apply to join our team... we'll see you out there.
Recruiting fraud is a serious issue facing jobseekers. Please be aware that Vistar Media would never require personal information (such as bank account information) during the interview process. Should an employee from Vistar Media reach out to you, that communication will come from an @vistarmedia.com email address. During a typical interview process, you will have several phone, video, and/or in-person interviews with multiple Vistar Media employees before a hiring decision is made. We do not require payment from applicants for training or other costs incurred, nor do we offer compensation before hiring.