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Director of Annual Fund
$131k-207k (estimate)
Full Time 3 Months Ago
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Vibrant Emotional Health is Hiring a Director of Annual Fund Near New York, NY

Position: Director of Annual Fund
Location: New York, NY, 10005
Job Id: 2170
# of Openings: 1
Job Title: Director of Annual Fund
Department: External Affairs
Reports to: VP of Development
Location: Hybrid in NYC
Salary Range: $125K-150K*
*New hires are typically brought into the organization between the minimum to midpoint of the salary range posted depending on qualifications, internal equity, and the budgeted amount for the role.
Formerly the Mental Health Association of New York City (MHA-NYC), Vibrant Emotional Health's groundbreaking solutions have delivered high quality services and support, when, where and how people need it for over 50 years. Through our state-of-the-art technology-enabled services, community wellness programs, and advocacy and education work, we are building a society in which emotional wellness can be a reality for everyone.
Position Overview:
We are seeking a creative and strategic Director of Annual Fund to design and lead a comprehensive annual giving program for Vibrant Emotional Health. The Director of Annual Fund =is responsible for growing Vibrant's Annual Fund base, renewing and upgrading member support, and strengthening relationships with current members below the major donor level. The Director of Annual Fund will develop and implement cultivation and stewardship strategies for all constituencies, oversee direct mail and online campaigns, develop giving societies, implement a tribute giving program, and oversee planned giving initiatives with external partners.
Please provide a sample of your work with your application.
Responsibilities:
Strategy:
  • Oversee Vibrant's Annual Fund Program, generating income from donors through strategic multichannel marketing efforts
  • Create a comprehensive Annual Fund strategy, with clearly defined segments, compelling content and creative, and testing by channel to optimize performance
  • Implement data-driven tactics to retain and grow the donor base and align all fundraising channels, email, direct mail, monthly donors, and digital giving into Annual Fund strategy
  • Develop new tactics to maximize ROI, automate marketing touchpoints, and build stakeholder relationships
  • You are a highly organized project manager, excel at leading cross-departmental collaborations, and use a data-driven approach to analyze and refine strategies
  • Perform response analysis and prepare fundraising activity reports to ensure financial objectives are met
  • Establish Key Performance Indicators to measure channel performance and communicate results to senior management
Donor Communications:
  • Write and deliver compelling messages to multiple audiences via many channels
  • Develop and implement content calendar to increase Annual Fund support and participation rates across all constituencies
  • Manage the development and production of all Annual Fund materials for print, digital, and social media channels, collaborating extensively with Online Fundraising Specialist (MarCom Department)
  • Write content for internal and external communications such as newsletters, appeals, copy for website, etc.
Donor Stewardship and Outreach:
  • Manage donor stewardship and ensure proper acknowledgment of all gifts
  • Weekly thank you calls to $1,000 donors
  • Devise and implement donor circles and tribute gift recognition program
  • Integrate donor feedback and surveys, annual report listing, and program affinity areas into donor communications activities
Planned Giving:
  • Work with external vendor to implement Vibrant's Planned Giving program
Qualifications:
  • Bachelor's degree in English, business, liberal arts, communications, or related field
  • Minimum 5-10 years of experience in development, demonstrating a successful track record creating annual giving campaigns, soliciting gifts, and conversion strategies
  • Ability to inspire, generate excitement, shared purpose, and action;
    • Advanced written communication skills required, including proofreading skills
    • Strong verbal and interpersonal skills and confidence necessary to engage in face-to-face and/or phone solicitations
  • Ability to plan, organize, and project manage concurrent donor communication campaigns in a fast-paced, deadline-driven environment
  • Understanding of multichannel direct marketing and familiarity with segmentation strategies using a large constituent database
  • Experience working effectively in a large, complex non-profit and working across departments to gather information, data, and stories of impact; demonstrated ability to work both independently and as part of a team
If you are a strategic thinker with a passion for operational excellence and a commitment to supporting vibrant emotional health initiatives, we invite you to apply for this key role in our Development team. Join us in making a positive impact on the well-being of individuals and communities.
Excellent comprehensive benefits, including medical, dental, vision, supplemental income insurance, pre-tax transit/parking, pre-tax FSA for medical and dependent care, and 401K available. 4 weeks' vacation, plum benefits, etc.

Studies have shown that women and people of color are less likely to apply for jobs unless they believe they are able to perform every task in the job description. We are most interested in finding the best candidate for the job, and that candidate may be one who come from a less traditional background. Vibrant will consider any equivalent combination of knowledge, skills, education and experience to meet minimum qualifications. If you are interested in applying, we encourage you to think broadly about your background and skill set for the role.
Vibrant Emotional Health is an equal opportunity employer. Applicants are considered for positions without regard to veteran status, uniformed service member status, race, creed, color, religion, gender, gender identity, sex, sexual orientation, citizenship status, national origin, marital status, age, physical or mental disability, genetic information, caregiver status or any other category protected by applicable federal, state or local laws.
"Please be aware that fictitious job openings, consulting engagements, solicitations, or employment offers may be circulated on the Internet in an attempt to obtain privileged information, or to induce you to pay a fee for services related to recruitment or training. Vibrant does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page and all communications from the Vibrant recruiting team and/or hiring managers will be from an @vibrant.org email address"
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Job Summary

JOB TYPE

Full Time

SALARY

$131k-207k (estimate)

POST DATE

02/11/2024

EXPIRATION DATE

05/08/2024

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