The marketing communications specialist job or tasks consists of the following responsibilities:

§ Assist in marketing plan preparation, including budget and short and long-term strategy

§ Create and maintain consistent corporate brand/image voice cross product lines, events, and promotional materials, and throughout company departments

§ Spot new marketing opportunities for company and carry out marketing initiatives

§ Responsible for planning of Street Works promotional and advertising communications projects such as electronic, print, and special events to execute parts of the marketing plan

§ Work with Nashville SPF-Rx, SSP, Outreach personnel on events/programs to have a firm understanding of their purpose

§ Create relevant reports on marketing programs, including post-event reports, regular status reports, and analysis

§ Supervise the design, production, and distribution of collateral and promotional materials to aid company’s sales and marketing programs

§ Responsible for all company interactions on the social media, including responding to messages, creating messages, and uploading photos

§ Apply various social media tactics in creating brand awareness and generating inbound traffic that strengthens company’s social media presence

§ Apply various digital analytics and media tracking tools to generate reports on progress of work on the social media

§ Coordinate company’s involvement in the activities of community organizations

§ Create original, error free, clear, and concise copy for website content, promotional materials, blog entry, and newsletter that ensures compelling and effective communication

§ Put in place measures for recording success in marketing and communication efforts; gather result data and produce reports for the management team.

Requirements – Skills, Knowledge, and Abilities – for Marketing Communications Specialist Role

· Bachelor’s degree and four years experience working in related field

· Excellent communications skills both written and verbal

· Experience with various advertising campaigns, including B2B and B2C

· Experience working with WordPress and other web content management tools

· Good knowledge of SEO and Google Analytics tools

· Expertise in the use of Constant Contact and other email marketing software

· Ability to work effectively with MS Office package

· Strong experience with social media marketing campaign

· Excellent presentation skills.

Job Type: Full-time

Pay: $43,000.00 - $53,246.60 per year

Benefits:

• Dental insurance
• Health insurance
• Paid time off

Schedule:

• 8 hour shift
• Monday to Friday
• On call
• Weekends as needed

Experience:

• Marketing: 2 years (Required)

Ability to Commute:

• Nashville, TN 37208 (Required)

Ability to Relocate:

• Nashville, TN 37208: Relocate before starting work (Required)

Work Location: Hybrid remote in Nashville, TN 37208