Description
Robert Half is looking for a knowledgeable Digital Marketing Specialist to join our client. We need a professional who can keep tight control of the bottom line while expertly navigating the ins and outs of marketing strategy, analysis and campaign execution. Experience improving online customer experiences, implementing marketing technology solutions, and following inbound marketing practices, as well as a customer-first mindset are essential for this job. We want to hear from you if you are detail-oriented and have strong decision-making and interpersonal skills. You will be responsible for planning and implementing digital initiatives that support the sales and marketing strategies of our client. With support from the Marketing Manager, you will oversee the company's brand image and voice through the development of strategies and content across the digital landscape of owned sites, social media, partner platforms and paid media.
Your responsibilities in this role
- Maintain project timeline and status and communicate updates regularly for digital projects
- Meet objectives in customer acquisition, growth and retention, and reactivation by planning and executing digital marketing initiatives based on the sales and marketing strategy- Prepare reports to track the performance of digital marketing campaigns
- Meet expectations on brand compliance, deadlines and budget by working with creative and technology vendor partners
- Develop creative landing pages, blog posts and SEO in order to improve the company's website - Must have experience with HubSpot
- Share thought leadership and recognize insights and trends with executive leadership
- Help with other project tasks related to digital marketing and data management as needed
Requirements
-3 years of Digital Marketing experience
-Expert knowledge of: Customer Lead Gen, Acquisition, Marketing Automation (HubSpot specifically)
-BFA is a plus
-No relocation reimbursement - Must be able to work in an office on a hybrid model, at least 3 days/week (5 days while onboarding)
Innovation starts with people.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.