22 Digital Marketing Specialist Jobs in Arlington, VA
Robert Half is Hiring a Digital Marketing Specialist Near Arlington, VA
Are you a digital marketing whiz with a passion for the multifamily housing industry? A Robert Half client is seeking a talented and motivated Contract Digital Marketing Specialist to join the Digital Experience Team (DET) within the client's Communications Team. In this role, you'll play a key role in enhancing the client's digital presence, effectively engaging members, stakeholders, and the broader multifamily housing community.
What You'll Do
- Assist the DET in project coordination, documentation, and communication to ensure successful delivery of projects.
- Partner with the Website Production & Analytics Manager to maintain the client's Drupal CMS website.
- Review and approve website content, ensuring adherence to Digital Guidelines.
- Troubleshoot website CMS issues for stakeholders.
- Oversee and execute select digital platform projects.
- Participate in departmental and cross-departmental meetings.
- Ensure the client's digital and print materials meet accessibility standards.
- Collaborate with other departments to maintain an "audience-first" perspective.
- Analyze platform success and user experience through data collection and reporting.
Requirements
- A bachelor's degree in communications, marketing, digital media, or a related field.
- Experience with Asana.
- Proven experience in project collaboration, digital communications, and website oversight.
- Strong writing and editing skills with experience adapting content for different platforms and audiences.
- Knowledge of top project and content management tools/systems.
- Familiarity with data analytics and performance metrics.
- Creative thinking and a knack for generating innovative digital engagement ideas.
- Excellent organizational skills and a meticulous eye for detail.
- The ability to work independently and collaboratively in a fast-paced environment.
Bonus Points for
- Experience in the non-profit or association industry.
- Knowledge of Digital Accessibility best practices.
- Proficiency with MS Office Suite (Outlook, Planner, Word, Excel, PowerPoint & Teams).
- Experience with Drupal CMS system, Google Analytics, and SharePoint file-sharing platform.
Job Summary
Full Time
$85k-106k (estimate)
04/27/2024
05/13/2024
roberthalf.com
Menlo Park, CA
>50,000
Related Companies
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Quotes from people on Digital Marketing Specialist job description and responsibilities
Ultimately, a digital marketing specialist must use a variety of tactics to create campaign content and then deliver this content to the appropriate device or platform, to be seen by their chosen target audience.
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Digital marketing specialists collaborate with marketing teams to plan and execute digital programs such as online advertising, social media, and mobile.
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Digital marketing specialist primarily oversees all marketing departments and operations, ensuring to convey the message of the brand.
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A digital marketing specialist needs to set budgets for digital marketing campaigns. Provide digital channel performance analytics, digital analytics expertise, tagging support and performance reporting dashboards.
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They help enhance the marketing side by generating leads and boosting online sales through search engine optimization techniques and PPC advertising.
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Career tips from people on Digital Marketing Specialist jobs
Learn Digital Marketing Essentials.
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Build Social Media Marketing Skills.
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Learn How Email Marketing Works.
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Stay Updated on the Latest Digital Marketing Trends.
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Allocate Budget for Digital Advertising.
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Step 3: View the best colleges and universities for Digital Marketing Specialist.
