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Job Summary
We are looking for a Marketing Communication Manager who will be responsible for developing and implementing global marketing plans for Koh Young medical products. This role involves collaborating with cross-functional teams, including sales and product management, to drive product promotion, market penetration, and brand awareness.
Responsibilities
1. Strategic Planning and Campaign Management
- Develop comprehensive marketing communication plans aligned with overall business objectives and product strategies.
- Create and manage campaigns across multiple channels (digital, print, events) to promote Koh Young medical products effectively.
- Monitor and analyze campaign performance metrics, preparing regular reports to evaluate effectiveness and suggest improvements.
2. Content Development and Brand Messaging
- Lead the creation of compelling content, including brochures, websites, press releases, and presentations, ensuring alignment with brand messaging and positioning.
- Collaborate with cross-functional teams to develop consistent and impactful messaging for various target audiences.
3. Collaboration with Sales and Product Teams
- Work closely with sales teams to develop sales enablement materials, presentations, and tools supporting product launches and promotions.
- Collaborate with product management and R&D teams to understand product features and benefits, translating them into effective communication strategies.
4. Event Management and Trade Shows
- Plan, coordinate, and execute participation in industry trade shows, conferences, and events to showcase products and enhance brand visibility.
- Manage pre-event and post-event communication strategies to maximize impact and engagement.
Requirements and skills
- Bachelor’s degree in marketing, communications, or related field.
- Proven experience (5 years) in marketing communications, preferably in the medical device or healthcare industry.
- Strong understanding of marketing principles, branding, and strategic communication planning.
- Excellent written and verbal communication skills with the ability to create impactful content.
- Strategic thinker with the ability to analyze market trends and develop innovative marketing strategies.
- Ability to work collaboratively in a cross-functional environment.
- English – Korean bilingual is highly desirable.
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Full Time
$106k-141k (estimate)
03/13/2024
05/12/2024
kohyoung.com
GASAN-DONG, SEOUL
200 - 500
2002
KWANG ILL KOH
$50M - $200M
Durable Manufacturing
The job skills required for Marketing Communication Manager (Medical Products) include Marketing Communications, Presentation, Collaboration, Verbal Communication, Alignment, etc. Having related job skills and expertise will give you an advantage when applying to be a Marketing Communication Manager (Medical Products). That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Marketing Communication Manager (Medical Products). Select any job title you are interested in and start to search job requirements.
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