The Event Sales Manager is responsible for generating revenue in Private Dining & Events in the restaurants assigned to them through direct specified sales activities and marketing efforts. Connect with people in a meaningful way, continually innovating to expand the reach with key corporate, business, and travel industry accounts, tapping into community organizations and the media to elevate the market share awareness and driving further business.
Essential Duties and Responsibilities:
• Responsible for all event functions from marketing to booking.
• Understand the competitive landscape and do what it takes to secure business that meets or exceeds revenue expectations and profit goals.
• Solicit, negotiate and book new and repeat clients using multiple channels, such as social media, outside calls, community outreach, and telemarketing.
• Work local Key Influencers including Hotels, Convention & Visitor Bureaus, Chambers, Retail Outlets, Office Buildings and Condo/Apartment buildings
• Ensures excellence in guest satisfaction through effective communication and organization with all concepts.
• Capture the client’s vision and effectively convey the specifications to appropriate departments, rapidly responding to inquiries, concerns, and issues, ensuring an exceptional client experience and seeding future sales.
• Identify qualifying business potential, closing business, overcoming objections, negotiating, upselling and understanding the client’s needs through Features-Adjectives-Benefits selling
• Manage business on the books successfully and work pipeline of inquiries, prospects, tentative and definite bookings
• Conduct client visits when needed that are targeted and meaningful to build private dining sales
• Keeps up on industry trends and seeks creative ways to infiltrate markets/accounts
• Assist in reviewing and updating menus/packages, as requested to satisfy guest needs/maximizing revenue
• Assist in creating appropriate sales collateral tools to maximize revenue
Requirements:
• A four-year college degree or equivalent education or experience is required
• Advanced knowledge of sales and hospitality principles and practices is expected.
• At least 4 years previous sales experience in a restaurant and hotel operation
• Ability to write business correspondences and set up contracts and function sheets.
• Ability to professionally present promotional materials to prospective clients, and to effectively communicate and coordinate with GM, Chef/kitchen staff, and outside vendors.
• Ability to calculate figures and amounts for customer contracts.
• Stable and progressive work history; Strong work ethic
• Achievement Driven
