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Haystack News is the leading local & world news streaming service reaching over 25 million users and empowering them with a personalized newscast. We are one of the fastest-growing TV news companies in the world, and have direct relationships with all major TV companies (Samsung, Sony, Vizio, LG, etc) as well as hundreds of premium TV news channels including ABC News, CNN, CBSi, Bloomberg, and local TV stations across all the United States.
Haystack News is redefining the future of TV news and we pride ourselves on our ability to move faster and execute better than anyone else in our industry. We accomplish this by working with the smartest people and staying on the cutting-edge. We measure ourselves by the impact we are having on individuals’ daily lives and on the television industry as a whole. Haystack was the only streaming company to be showcased at Google IO ‘21: https://www.youtube.com/watch?v=-YawUi6qPck
You should join us if you're hungry to learn how Silicon Valley startups thrive, you like to ship quickly and often, love to solve challenging problems, and like working in small teams.
About the Job
Haystack News is looking for a Growth Marketer to assist our fast-growing team!
You will help us scale up and optimize user acquisition efforts. This will be an excellent opportunity to work at a fast-growing technology media startup that is reinventing the way consumers watch television news.
Responsibilities
Strategize, execute, monitor and manage app install campaigns across multiple platforms including Google Ads, Facebook, Apple Search, affiliate networks, etc.
Develop new ad and message concepts to test and learn.
Work closely with marketing and product teams
Manage optimization using data to achieve goals
Manage asset proofing, testing, trafficking and scheduling to ensure accuracy, quality and on-time delivery
Maintain documentation, A/B test results, reporting
Flex both your creative capability and analytical skills in a test-and-learn environment
Requirements
Capable of executing a campaign from soup to nuts. You can create an ad concept, work with a designer and/or automated AI tools to generate creative assets, manage campaigns set up across various ad platforms, evaluate performance leveraging data and analytics and suggest optimizations.
Must have at least 3 years of app related experience with Google Ads, Facebook Ads, Apple Search Ads and other performance marketing ad networks (AppLovin, Moloco) with a proven track record of driving installs at scale while meeting CAC targets
Familiar with app marketing tech including MMPs, SKAdNetwork campaigns, Firebase, Google Analytics, etc.
Strong executor with a track record of driving results with finite resources while maintaining quality and managing detail
Comfortable in a fast growth environment and willing to proactively voice ideas and take on new responsibilities as we grow
Bachelor's degree in business, marketing, or equivalent area of study and 3 years of experience.
Ability to work efficiently, with minimal direction, and meet deadlines
Full Time
$128k-168k (estimate)
03/17/2024
05/15/2024
The job skills required for Growth Marketing Manager include Futures, Scheduling, Analytical Skills, etc. Having related job skills and expertise will give you an advantage when applying to be a Growth Marketing Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Growth Marketing Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Growth Marketing Manager positions, which can be used as a reference in future career path planning. As a Growth Marketing Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Growth Marketing Manager. You can explore the career advancement for a Growth Marketing Manager below and select your interested title to get hiring information.
If you are interested in becoming a Growth Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Growth Marketing Manager for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Growth Marketing Manager job description and responsibilities
Growth marketing efforts at the startup level aren’t quite the same as growth marketing for massive, billion-dollar companies.
02/25/2022: Lawrence, MA
Boost retention by keeping a close eye on engagement and conversion rates across the entire marketing funnel — ads, landing page, email and more.
01/08/2022: Anchorage, AK
Growth marketers’ natural curiosity, combined with their full-funnel marketing skillset, means they bear a resemblance to the all-star marketers of the past — but they’re ready for the future.
02/12/2022: Johnstown, PA
The best growth marketers think about the funnel as a whole, rather than focusing on specific layers, as channel specialists might.
01/08/2022: Laramie, WY
Also, the Growth Manager most commonly reports either to the CEO, Chief Growth Officer, Head of Growth, VP of Product, or VP of Marketing.
02/17/2022: Pittsburgh, PA
Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Growth Marketing Manager jobs
Deep understanding of marketing subscription products.
03/12/2022: Hartford, CT
With great data available growth marketers can analyse any segment and sub-segment of users and their actions.
02/18/2022: San Jose, CA
Lead marketing efforts partnering with Product teams, to effectively promote high retention experiences globally.
01/30/2022: Davenport, IA
Marketers are now expected to have an even broader skill set that encompasses multiple business domains outside of marketing.
02/07/2022: Baton Rouge, LA
Over and above the foundational skills every digital marketer should have, the essential hard skills for a growth marketing manager are.
03/21/2022: Lawrence, MA
Step 3: View the best colleges and universities for Growth Marketing Manager.