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Director of Marketing
Default Company New York, NY
$167k-212k (estimate)
Full Time | Business Services 3 Months Ago
Save

Default Company is Hiring a Director of Marketing Near New York, NY

Position Overview:

EOS Hospitality is recruiting marketing talent to add to their property leadership teams. This is a general call for applicants for east coast properties. The EOS portfolio of hotels include independent and branded hotels from Southern Maine and Cape Cod to Myrtle Beach and Key West.

Working with the EOS Corporate Marketing team and the hotel General Manager, the Director of Marketing is responsible for the overarching strategy and day-to-day implementation of marketing initiatives to drive brand awareness, customer engagement, and revenue growth. Owning every step from concept to implementation, the Director of Marketing provides creative vision, shapes operational frameworks, and ensures success across advertising, public relations, experiential marketing, and brand management for all hotel and outlet projects.

This position requires a blend of creativity, analytical skills, and a deep understanding of the hospitality industry. This position will be based out of one of our properties in the eastern region of the United States. 

Job Functions:

  • Spearhead a cohesive annual marketing plan aligned with overall business objectives and market research
  • Direct marketing strategy for special projects, launches, and big picture initiatives
  • Analyze business performance and changing market dynamics to inform strategic pivots
  • Build brand experiences, events, and promotions to drive sales
  • Oversee and guide digital marketing (website, content, SEO, SEM, social media, email), evaluating performance and identifying needs and opportunities
  • Manage media relations and partnerships with PR agency
  • Evaluate marketing performance based on key performance indicators and ROI
  • Develop guest experience strategies, and make improvements based on guest feedback
  • Drive development of messaging, branding, collateral, and photography, and ensure consistency across touchpoints
  • Position hotels as local and industry leaders and represent properties at community events
  • Maintain relationships and communication with key partners across the organization to build consensus and alignment
  • Conduct marketing calls, prepare marketing briefs, and produce routine reporting for stakeholders
  • Lead and mentor team, recruit, train, and develop team members
  • Create and manage marketing budget

Requirements:

  • 8 years of progressive experience in marketing roles within the hospitality industry
  • Demonstrated ability to think strategically and execute tactically on multiple projects
  • Familiarity with common hospitality systems and strong understanding of consumer digital marketing trends, analytics, and tools
  • Results-driven mindset with a focus on achieving measurable outcomes
  • Excellent communicator and pro-active about sharing plans and results
  • Self-starter who can work independently and collaborate with a team: displays self-confidence, resourcefulness, enthusiasm, and strong guest service orientation
  • Effective in complex, multi-stakeholder, deadline-driven environments
  • Able to travel frequently to visit properties, manage photo/video shoots, meet with contacts, and drive marketing agendas

The salary range for this position is $80,000 to $120,000 annually. 

Job Summary

JOB TYPE

Full Time

INDUSTRY

Business Services

SALARY

$167k-212k (estimate)

POST DATE

01/22/2024

EXPIRATION DATE

05/04/2024

WEBSITE

panamacitybeachcondo.com

HEADQUARTERS

Atlanta, GA

SIZE

<25

INDUSTRY

Business Services

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The job skills required for Director of Marketing include Initiative, Advertising, Digital Marketing, Marketing Plans, Public Relations, Promotion, etc. Having related job skills and expertise will give you an advantage when applying to be a Director of Marketing. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Director of Marketing. Select any job title you are interested in and start to search job requirements.

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The following is the career advancement route for Director of Marketing positions, which can be used as a reference in future career path planning. As a Director of Marketing, it can be promoted into senior positions as a Marketing Director, Senior that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Director of Marketing. You can explore the career advancement for a Director of Marketing below and select your interested title to get hiring information.

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If you are interested in becoming a Director of Marketing, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Director of Marketing for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Director of Marketing job description and responsibilities

A Marketing Director must be able to read and understand the marketplace and adjust plans accordingly.

02/05/2022: Reading, PA

A Marketing Director reports to the Chief Marketing Officer.

01/03/2022: Birmingham, AL

The marketing director leads and guides the efforts of the marketing department.

02/04/2022: Reno, NV

They prepare annual marketing plans, create a calendar of campaigns and events, set the marketing budget and analyze the market and competitors.

01/14/2022: Fort Smith, AR

They typically manage marketing of a business, organization, particular product or group of products.

01/02/2022: Chico, CA

Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Director of Marketing jobs

The director of marketing generally has at least five to 10 years of applicable experience.

01/09/2022: Orange, CA

Organizations focused on growth will want to hire a Marketing Director who understands the value of digital advertising and the landscape of platforms that exist.

02/22/2022: Saint Louis, MO

Experience with digital marketing forms such as social media marketing and content marketing, required.

01/26/2022: Lafayette, LA

Director of Marketing are often required to oversee and facilitate the activities of several different departments and offices.

03/12/2022: Lawrence, MA

Director of Marketing requires some amount of technical expertise and experience.

02/28/2022: Charleston, SC

Step 3: View the best colleges and universities for Director of Marketing.

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