THE SKILL SET

• 8 years of experience in Sales/Marketing operations & strategy, preferably in a B2B SaaS company.
• Analytical and quantitative problem-solving skills and the ability to communicate complex ideas effectively.
• Ability to remove your own roadblocks and identify what you and your stakeholders need to succeed.
• Advanced experience in a Marketing Automation tool (Marketo, Eloqua, etc.), experience in Salesforce, experience with SEO/SEM, experience with enrichment data tools (Zoominfo, Clearbit, etc.), experience with wordpress, forecasting tools such as Clari, Insightsquared, etc.)
•  Advanced experience in driving change throughout multiple applications involved in a revenue lifecycle, particularly top of funnel applications. 
• Must be able to communicate on different levels with different levels of the organization or customer facing conversations. 

WITHIN 1 MONTH, YOU'LL

• Attend Ramp Camp, our company-wide onboarding program, and complete a starter project with your class; present findings / project to relevant stakeholders and follow up as necessary.
• Participate in our Sales & Marketing Ramp Camp, our newest branch of onboarding.
• Learn about the suite of Lever products in Sales & Marketing Ramp Camp; be able to discuss the Lever origin story and understand the decisions and intentions that shaped the product as it is currently.
• Onboard with the Revenue Operations team to learn about our instance of Salesforce, Marketo, Gainsight, Zendesk, Intercom, NetSuite, our automated processes and workflows, and how our Marketing, Sales and Customer data is organized. You will learn how the systems are connected, what data passes through them, our entire lead to cash cycle, and the continued management of a customer at Lever
• Meet the leaders in Sales & Marketing through a series of 1:1s so you can partner effectively with them and learn about how they measure the business.
• Build your Individual Impact Plan to track your career growth and set goals, you’ll present this to the Leader of Revenue Operations and use this tool to measure your success moving forward. 

WITHIN 3 MONTHS, YOU'LL

• Partner with the Marketing, Sales, Customer Success, Business Analytics and Salesforce Administration teams to build tools like custom dashboards, surface data insights in CRM from data warehouse, or provide playbook updates to help our Sales teams be more productive. 
• Responsible for providing tactical support to the Marketing teams helping them improve KPIs and overall lead conversions.
• Own the lead forecasting process and drive more efficient report out cadences. Specifically on session data and top of funnel metrics.
• Participate in leadership meetings to review team performance, trends, and proactively identify issues and propose solutions to improve our process.
• Work closely with our Marketing leadership team to identify which programs are most effective, which channels drive the most return, and identify highest value lead sources.

WITHIN 6 MONTHS, YOU'LL

• Be the owner and change agent of the top of funnel processes on a macro and micro level, making sure all teams are aligned with the strategy for each part of the customer’s journey.
• Prepare your analysis and insights into executive-ready presentations and present your findings to our senior leaders at Lever.
• Identify process optimization areas and ensure data governance at the source is practiced.
• Work with our analytics stakeholders to continue to drive the creation, expansion and adoption of our Data Warehouse specific to our marketing generated data.
• Develop and roll out ways to measure the effectiveness of our existing customer marketing programs and communication efforts.

WITHIN 12 MONTHS, YOU'LL

• Drive real-time insights across Marketing systems so our non-technical users can self-serve certain reports. You will rely heavily and partner closely with our Business Analytics organization to accomplish this.
• Own the success of our Marketing tech stack and ensure we are continuing to drive as many high quality leads as possible through our funnel. 
• Ensure that our Marketing organization is running in an efficient manner and the unit economics continue to improve over time.
• Ensure that our Sales organization is efficiently managing leads and opportunities
• Optimize our back end systems to account for target market specific motions
• Chart your individual growth plan to continue growing your career at Lever.
• Continuously evolve your initiatives to meet the ever-changing needs of Lever’s business.