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Job Description:Job Description:
The VMware Cloud Foundation Division at Broadcom enables organizations around the world to run their business critical and modern applications in a secure, resilient, and cost-efficient manner. With our flagship product VMware vSphere, and our industry-leading technologies including vSAN, NSX and Aria, Broadcom customers receive the scale and agility of a public cloud with the security and performance of a private cloud. Modern infrastructure, accelerated application innovation, and predictable TCO savings and investment returns are just a few of the benefits from having a private cloud infrastructure powered by VMware Cloud Foundation. Together, our bold group of technology professionals with diverse backgrounds - spanning engineering, products, marketing, partners, professional services, and global support services - is focusing on what the future can be for the largest enterprises, governments, financial services, healthcare, manufacturing and educational institutions of the world.
At the center of telling this narrative and empowering sales is product marketing. Product marketing takes a unique combination of skills. To be a successful product marketer is to be savvy of technology industry dynamics and trends, a messaging expert, a constant collaborator with a wide variety of teams, and a creative producer of content that cuts across product positioning to industry commentary.
vSphere is the world's undisputed market leading server virtualization and cloud compute platform. In the past few years, vSphere has been massively evolving and transforming to ensure our customers are ready for the next decade and more. Examples of this transformation include embedding Kubernetes in vSphere making both VMs and containers first class citizens on the platform, transformation of vSphere to run AI workloads, through partnerships with key vendors such as NVIDIA, Intel and IBM. This role puts you in the driver's seat as the product marketer driving vSphere marketing efforts in multiple high growth areas, including in partnership with industry-leading vendors. Join the vSphere Product Marketing team to help shape the future of IT.
Responsibilities:
Drive vSphere marketing in multiple high focus areas, in partnership with industry-leading vendors
Develop positioning,messagingand collateral for vSphere product line that resonates with customers, communicating product features/capabilities in terms and categories that customers understand, care about and are willing to pay for
Identify and market to key use cases, anddeliver key storylines and collateral to customers, field sales, andpartners
Create targeted messaging and collateral to reach key personas to develop awareness/interest
Drive and provide support for productlaunches
Conduct research and message testing
Deliver vSphere sessions at industry events, webcasts, EBCs to customers andprospects
Partner with corporate/portfolio/partner marketing teams on select campaign and GTMefforts
Support joint marketing initiatives with select vSphere Technology Partners
Innovate with key stakeholders on blog and community engagementstrategy
Work with a cross-functional team (e.g., communications, enablement, services, alliances, product management, sales, channel partners, and engineering) to drive successful productreleases
Required Skills:
Over 10 years of work experience in product marketing, product management, or equivalent experience in the enterprise software technology industry, with experience in product launches and product cycles.
MBArequired, with Bachelor's degreein Computer Science or equivalent.
Strong background in IT infrastructure, and in-depthunderstanding of relevant customer personas.
Excellent written and verbal communications skills. Ability to translate technology features into business benefits. Previous experience interacting with and presenting to C-levelexecutives.
Experience enabling or engaging with enterprise-class sales teams andchannels.
Proven analytical skills and strategic thinking. Demonstrated ability to develop creative / non-traditionalsolutions.
Strong leader,self-starterand proven team player in a high paced and achievement-oriented environment.
Intellectual curiosity & willingness to take end-to-end ownership of agenda anddeliverables.
Additional Job Description:
Compensation and Benefits
The annual base salary range for this position is $126,000 - $210,000
This position is also eligible for a discretionary annual bonus in accordance with relevant plan documents, and equity in accordance with equity plan documents and equity award agreements.
Broadcom offers a competitive and comprehensive benefits package: Medical, dental and vision plans, 401(K) participation including company matching, Employee Stock Purchase Program (ESPP), Employee Assistance Program (EAP), company paid holidays, paid sick leave and vacation time. The company follows all applicable laws for Paid Family Leave and other leaves of absence.
Broadcom is proud to be an equal opportunity employer. We will consider qualified applicants without regard to race, color, creed, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability status, medical condition, pregnancy, protected veteran status or any other characteristic protected by federal, state, or local law. We will also consider qualified applicants with arrest and conviction records consistent with local law.
If you are located outside USA, please be sure to fill out a home address as this will be used for future correspondence.
Broadcom Inc. is committed to creating a diverse work environment and is proud to be an equal opportunity employer.Full Time
Semiconductor
$127k-161k (estimate)
04/28/2024
06/27/2024
broadcom.com
SAN JOSE, CA
15,000 - 50,000
1991
Public
HOCK E TAN
$10B - $50B
Semiconductor
Broadcom is a fabless semiconductor firm that provides solution for wired and wireless communications.
The job skills required for Principal Product Marketing Manager include Product Marketing, Initiative, Futures, Product Management, Verbal Communication, Analytical Skills, etc. Having related job skills and expertise will give you an advantage when applying to be a Principal Product Marketing Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Principal Product Marketing Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Principal Product Marketing Manager positions, which can be used as a reference in future career path planning. As a Principal Product Marketing Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Principal Product Marketing Manager. You can explore the career advancement for a Principal Product Marketing Manager below and select your interested title to get hiring information.