At J&L Marketing we create tools, digital campaigns, and events that enable businesses to maximize sales. J&L Marketing was recently awarded Googles Highest tier: Google Premier Status. This accomplishment is earned by only the country's top 3% of Ad Agencies. J&L Marketing is seeking a Senior Digital Marketing Analyst to join our team who listens intently, concepts quickly, creates with a purpose, executes with thoroughness, and analyzes data like a scholar.Our ideal Senior Digital Marketing Analyst loves data and can innovate, analyze, and optimize digital campaigns while providing first-class support to our clients and colleagues. We are looking for talented, motivated, and highly collaborative individuals to bring expertise and a forward-thinking approach to our team.To be successful as a senior digital marketing analyst, you should have strong technical skills and be able to present actionable insights to inform digital marketing strategies. A top-notch senior digital marketing analyst should also have excellent analytical skills, be detail-oriented, and work well within a team while leading and mentoring other analysts.Senior Digital Marketing Analyst Responsibilities: Manage and act as key advisor on Google Analytics, PowerBI, and other reporting tools to analyze and identify opportunities for improvements.Perform end-to-end analyses that identify key drivers of emerging trends to drive digital marketing efficiencies and optimizations and deliver actionable next step recommendations to partners.Perform complex, comprehensive analyses and provide expert advice on various topics, while providing timely and accurate information to key stakeholders to fuel data-driven decisionsProvide guidance and recommendations for success measures, KPI strategy, and product health measures across multiple product teams.Guide stakeholders in crafting a measurement strategy for their area and support their analytics needs to enable data driven decision making.Engage stakeholders through storytelling that connects the data collected to the stakeholder objectives, told in a concise organized fashion.Mentor, coach, and encourage less senior analysts to advance their skillsets and competenciesMust be able to perform the essential job functions of this position with or without reasonable accommodationSenior Digital Marketing Analyst Qualifications: Bachelors degree in Marketing, Advertising, or a related field is required (equivalent professional experience may be considered in place of a degree)3 years of Google Ads and Microsoft Ads experience3 years of Google Analytics experience3 years of Meta Advertising experienceExpert using data visualization toolsExpert using Google Tag Manager.Google Ads Certifications required Paid SearchDisplayDiscoveryVideoShoppingExperience in a deadline-driven environmentStrong analytical thinker, driven problem solver, and a curiosity to understand the why as well as the what.Benefits: Competitive SalaryHealth, Dental, Vision, and Disability InsuranceCompany Paid Life InsuranceVacation, PTO, Sick Time, and Seven Observed HolidaysFun and Professional atmosphere401k With Company MatchPlease Note: With job scams on the rise, we want to ensure your safety and make sure you are not giving your information to a fraudulent company. We will never ask you interview questions through text or email, ask you for money or personal information, or offer you a position without first conducting an official interview. The only way to apply for this position is directly through this job posting. If we see a fit, someone from our team will contact you by email to discuss the next steps for the interview process.To ensure that you are communicating about a legitimate job opportunity at J&L Marketing, you are encouraged to apply directly through our website. J&L Marketing, Inc. will not be held liable or responsible for any claims, losses, damages, or expenses resulting from job recruiting scams. If you believe you are a victim of fraud resulting from a job recruiting scam, please contact your local authorities and/or the FBI through the Internet Crime Complaint Center at: https://www.ic3.gov/.#J-18808-Ljbffr

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