Position Summary:

This position reports to the Global Brand Manager and is based at our Carlsbad, California headquarters.

Job responsibilities (including, but not limited to the following):

• Manage SPY's social media platforms (Instagram, Facebook, TikTok, LinkedIn). Execute daily social media operations, including planning a weekly calendar, posting, and reposting social media materials, answering DM inquiries, trafficking all social media requests and conversations, and reporting on social analytics successes and shortcomings.
• Work in connection with the GBM to develop a Social Media strategy and plan to maximize engagement and support brand campaign efforts.
• Develop social media opportunities to engage users and grow followership, including content development, sourcing, and requesting imagery needs.
• Coordinate with EMEA counterpart position to develop inclusion and global opportunities.
• Work in concert with DTC and Creative Department to develop many weekly emails, specifically developing verbiage tone, imagery selection, and ideation.
• Develop social-driven marketing opportunities to aggregate email participation to be implemented in DTC-targeted email outreach.
• Be a resource to document imagery and video content needs. This will be a continual need to support all digital and print needs. Manage, curate, and work with the creative to approve these assets for usage.

• Develop, assist, and report on the brand's Change Agents/ Affiliate roster in brand pillar disciplines of snowboarding, surfing, and moto.
• Must have a working knowledge or interest of the endeavors connected to the brand Change Agents and Ethos: Surfing, Snowboarding, Moto, and more.
• Coordinate with photographers and content producers to acquire Change Agent imagery.

• Work with GBM to produce and contribute creative copywriting across site, product, social, and promotional materials, reflecting the brand's active and youthful personality.
• Be a continual beacon of stoke for the brand. Share the culture within and outside the brand.
• Assist Trade Marketing Manager in Event logistics and onsite presence to create a brand vibe at events.

• Four years of professional experience working in Marketing.
• Excellent writing and communication skills
• Experience with tools for social media scheduling, monitoring, and reporting
• Must possess a positive attitude and a solid motivation to improve and grow.
• Must be highly organized and self-motivated.
• Having a background or ability in content creation in photography, video, or graphic design is highly valued.