209 Performance Marketing Manager Jobs in San Diego, CA
ALOHA Collection is Hiring a Performance Marketing Manager Near San Diego, CA
ALOHA Collection is looking for a Performance Marketing Manager to join our growing team!
OVERVIEW: The Performance Marketing Manager is responsible for driving the growth and profitability of our online sales channels. This strategic leadership role involves initiating and managing cross-functional campaigns, overseeing performance marketing, and executing strategies to enhance online sales and customer growth. The successful candidate will have a deep understanding of digital marketing, e-commerce trends, and customer behavior.
WHAT YOU'LL DO
- Develop and implement a comprehensive paid acquisition strategy aligned with ALOHA Collection’s overall business growth goals.
- Optimize and manage paid media budgets, closely tracking KPIs, and providing strategic recommendations for adjustments as necessary.
- Driving the direct-to-consumer (DTC) revenue by leading the development of growth strategies and reactive initiatives.
- Developing and executing promotional campaigns that fulfill both topline revenue and margin requirements.
- Lead relationships with third party digital marketing agencies, including contract management, scope and team alignment, while driving our long-term success and brand integrity.
- Create detailed execution plans and supporting initiatives to achieve ecommerce revenue targets.
- Monitor and analyze sales trends and customer behavior to identify opportunities for revenue growth and expansion into new markets or product categories.
- Regularly analyze e-commerce performance data and prepare reports for senior leadership, using data-driven insights to make informed decisions and optimizations.
- Partner with the Digital Product team to define the roadmap and product requirements that will deliver against the eCommerce strategy and enhance the customer experience.
- Provide guidance and mentorship to help foster a culture of innovation, collaboration, and continuous growth.
EXPERIENCE WE'RE LOOKING FOR
- 4-6 years of work experience with at least 3 years spent running large performance marketing campaigns
- Knowledge & understanding of the entire performance marketing landscape
- A proven track record of building and scaling channels up to $1M /mo in spend; delivering strong results.
- Hands-on experience with eCommerce platforms and technologies, including, but not limited to, Google Facebook Ads Manager, Shopify, Google Analytics.
- A perspective on how to build world-class campaigns in today’s changing landscape – attribution methodologies, tools to use, how to run effective campaigns, metrics to measure, etc.
- Deep understanding of eCommerce KPIs, data analysis and reporting
WHAT YOU'LL BRING TO THE TABLE
- Ability to evaluate talent, identify personal-growth paths, and act as a true mentor.
- Strong project management skills, with the ability to manage multiple projects simultaneously
- A collaborative cross-functional competency, as well as an open mind and flexible attitude.
- Excellent verbal and non-verbal communication skills.
- Adaptability, and ability to maintain focus in a fast-paced environment, with exceptional time management abilities.
- Strong analytical skills and an ability to make data-driven decisions
WHAT WE OFFER
From the very beginning, our founders Heather and Rachael wanted to create a dynamic and intentional company culture and we are proud to say that ALOHA Collection still holds those same values today. From the director level down each member of Team ALOHA is offered personal and professional growth training along with deeper education on Hawaiian culture and the roots of the company. We truly believe that family comes first which means flexible work-from-home hours and when life happens, we understand. Lastly, you might have heard, but we LOVE working together! Our amazing events team works hard to create opportunities for us to spend time getting to know one another, from lei-making classes to breath work and baseball games our ALOHA team events are always a good time.
Benefits
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Employee discount
- Flexible schedule
- Flexible spending account
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Professional development assistance
- Vision insurance
Job Summary
Full Time
$108k-141k (estimate)
05/12/2024
07/11/2024
aloha-collection.com
Encinitas, CA
<25
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The job skills required for Performance Marketing Manager include Initiative, Leadership, Insight, Project Management, Digital Marketing, Collaboration, etc. Having related job skills and expertise will give you an advantage when applying to be a Performance Marketing Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Performance Marketing Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Performance Marketing Manager positions, which can be used as a reference in future career path planning. As a Performance Marketing Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Performance Marketing Manager. You can explore the career advancement for a Performance Marketing Manager below and select your interested title to get hiring information.
If you are interested in becoming a Performance Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Performance Marketing Manager for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Performance Marketing Manager job description and responsibilities
The Performance Marketing Manager drives the marketing department’s commercial performance through systematic campaign-specific results and overall measurement.
03/26/2022: Troy, NY
The Performance Marketing Manager also manages high quality acquisition programs, campaigns, and activities across the business’s online platforms.
02/19/2022: Frankfort, KY
Manage Social Media advertising using performance goals that drive new user adoption.
02/15/2022: Fayetteville, NC
Marketing managers work with many different forms of media, from more traditional newspapers and billboards to digital advertising and social platforms.
02/17/2022: Somerset, NJ
Marketing managers also find ways to build relationships outside of organizations.
03/16/2022: Longview, TX
Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Performance Marketing Manager jobs
Learn How Email Marketing Works.
02/10/2022: Paramus, NJ
Learn How to Use Data Analysis / Reporting tools.
02/18/2022: Santa Maria, CA
Organize content marketing campaigns.
02/01/2022: Olympia, WA
Get a good grasp on email marketing.
04/01/2022: Rapid City, SD
Marketing communications strategy.
03/26/2022: Springfield, MA
Step 3: View the best colleges and universities for Performance Marketing Manager.
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