***MUST live within commuting distance of our Appleton office***

We are seeking a talented SEO Content Strategist to join our team. The ideal candidate will have a passion for digital marketing, writing and a strong understanding of SEO strategies.

Duties/Responsibilities:

• Develop a content strategy that aligns with marketing targets for both short-term and long-term goals
• Research industry trends and competitors to discover content opportunities
• Perform in-depth keyword research and optimizations to increase brand visibility across the organic search landscape, including Google, YouTube, and other search/social platforms
• Provide SEO analysis and recommendations on the structure of sites and pages to improve visibility, user journey flow, signaling to search engines
• Understands trends, buzz words, industry changes and stays current on market changes
• Develops and implements email marketing campaigns
• Owns all copywriting for website, campaigns, and email marketing
• Collects and analyzes data via Google Analytics, Google Tag Manager, Ahrefs, and Google Console and makes strategic decisions based on data findings
• Communicates consistent written copy across print and digital media
• Maintains and manages Google AdWords account and makes strategic ad updates and changes based on business needs
• Analyzes and addresses web reviews on all online platforms to ensure we are responsive to business issues with outside sources and represented in the best way possible.
• Creates a wide variety of written content for both web and print media.

Deliverables: Increase PRN Healthcare’s brand awareness, customer consideration, lead generation and retention through content strategy.

Work Environment:

• Hard working environment with a work hard/ play hard mentality.
• Professional and Business Casual

Education and Experience:

• 3 years of professional experience in Marketing and SEO
• Exceptional creative writing and excellent verbal and written communication skills
• Experience with Google Analytics, Google Tag Manager and other tools to track and analyze website performance
• Ability to work individually on a project or in a team environment
• Able to interact with many people and multiple interruptions while staying on task
• Strong computer and technology skills
• A Bachelor’s degree in Marketing, Public Relations, Journalism or related

*Salary Based on Experience Level

If you are passionate about SEO and digital marketing, we would love to hear from you. Join our team and help drive our online presence to new heights!

Job Type: Full-time

Pay: From $50,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Employee discount
• Flexible schedule
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Professional development assistance
• Referral program
• Retirement plan
• Vision insurance

Schedule:

• 8 hour shift
• No nights
• No weekends

Experience:

• SEO: 3 years (Preferred)

Ability to Commute:

• Appleton, WI 54915 (Required)

Work Location: In person