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Public Affairs Specialist
$58k-75k (estimate)
Full Time 2 Months Ago
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US Department of State - Agency Wide is Hiring a Public Affairs Specialist Near Washington, DC

Duties

  • Manages aspects of the Office’s, and by extension the Bureau’s, graphic and audio-visual content testing, marketing, and advertising, including standalone materials and content that compliments text and other elements in an integrated whole.
  • Carries out assignments independently, resolves most conflicts which arise, coordinates the work with others as required, interprets policy and regulations, and keeps the supervisor informed of progress and potential controversies.
  • Monitor trends in social media tools and digital diplomacy and applies them to the Department digital communication strategies.
  • Coordinates content postings and messaging with other Department community managers, as appropriate, to ensure consistent and cohesive messaging across the organization’s other digital channels.
  • Coordinates basic campaign materials including fact sheets, news releases, feature articles for magazines and trade papers, radio and television scripts, motion pictures, and other materials.

Requirements

Conditions of Employment

  • U.S. Citizenship is required.
  • Incumbent will be subject to random drug testing.
  • Successfully pass the E-Verify employment verification check. To learn more about E-Verify, including your rights and responsibilities, visit: www.dhs.gov/E-Verify/
  • Must be able to obtain and maintain a Secret security clearance.

Qualifications

Applicants must meet all the qualification requirements described below by the closing date of this announcement.

Applicants must have 1 year of specialized experience equivalent to the GS-12 level in the Federal service which provided the applicant with the particular knowledge, skills and abilities to perform the duties of the position.

Qualifying specialized experience must demonstrate the following:

  • Experience creating and managing marketing campaigns within Google Ads Manager, YouTube for Business, Meta Ads Manager, and LinkedIn for Business.
  • Experience utilizing first- and third-party research and data using such tools as SEMrush, Google Trends, Meltwater, Google Analytics, etc. to build, optimize and report on integrated advertising campaign strategy and execution.
  • Experience negotiating strategy approvals and obtaining ad copy creative asset clearances from multiple stakeholders across a large organization.

There is no substitute of education for specialized experience for the GS-13 position.

Education

Education requirements do not apply to this vacancy announcement.

Additional information

  • For reasonable accommodation at the U.S. Department of State, please contact the Office of Accessibility and Accommodations at (202) 663-3474 or OAA@state.gov.
  • If eligible, telework agreements may be permitted with supervisory approval.
  • Multiple positions may be filled from this announcement. If eligible, applicants to this announcement may be referred to other similar positions in other Bureaus/Offices in the Department for up to 240 days. Telework eligibility and security clearance requirements may vary for such similar positions.
  • Benefits

    A career with the U.S. government provides employees with a comprehensive benefits package. As a federal employee, you and your family will have access to a range of benefits that are designed to make your federal career very rewarding. Opens in a new windowLearn more about federal benefits.

    Review our benefits

    Eligibility for benefits depends on the type of position you hold and whether your position is full-time, part-time or intermittent. Contact the hiring agency for more information on the specific benefits offered.

How You Will Be Evaluated

You will be evaluated for this job based on how well you meet the qualifications above.

Once the application process is complete, a review of your resume will be conducted and compared against your responses to the assessment questions to determine if you are qualified for this job. Note: Responses to questions that are not fully supported by the information in your resume may result in adjustments to your rating.

Applicants who meet the minimum qualification requirements, as described in the “Qualifications” section of this announcement, will be assigned to one of three quality categories:

  • Qualified - In addition to meeting minimum qualifications, applicants must demonstrate a basic level of the required competencies (knowledge, skills and abilities) for the position.
  • Well Qualified - In addition to meeting minimum qualifications, applicants must demonstrate proficiency in some but not all of the required competencies (knowledge, skills, and abilities) for the position.
  • Highly Qualified - In addition to meeting minimum qualifications, applicants must fully demonstrate proficiency in all of the required competencies (knowledge, skills and abilities) for the position.

Highly Qualified applicants may be referred to the hiring manager for further consideration and possible interview. The category assignment is a measure of the degree in which your background matches the competencies (knowledge, skills, and abilities) required for this position. Your qualifications will be evaluated on the following competencies:

  • Knowledge of public affairs outreach.
  • Knowledge of strategic marketing plans
  • Skill in conducting social media analysis.
  • Ability to implement digital communication strategies

Veterans: Qualified veterans who have a compensable service-connected disability of at least 10% are listed in the Highly Qualified category, except when the position being filled is scientific or professional at the GS-09 grade level, or higher.

Other 10-point preference eligible and veterans with 5-point preference who meet the eligibility and qualification requirements are placed above non-preference eligible applicants within the category in which they qualify. View information on veterans' preference on OPM’s Fed Hire Vets website.

Agency and Interagency Career Transition Assistance Program (CTAP and ICTAP) Eligibles: If you have never been a Federal employee, you are not CTAP or ICTAP eligible. View information about CTAP and ICTAP eligibility on OPM's Career Transition Resources website. You must be rated in the Well-Qualified category for this position and submit the supporting documents listed under the required documents section of this job announcement to receive consideration for selection priority.


You may preview questions for this vacancy.
  • Benefits

    A career with the U.S. government provides employees with a comprehensive benefits package. As a federal employee, you and your family will have access to a range of benefits that are designed to make your federal career very rewarding. Opens in a new windowLearn more about federal benefits.

    Review our benefits

    Eligibility for benefits depends on the type of position you hold and whether your position is full-time, part-time or intermittent. Contact the hiring agency for more information on the specific benefits offered.

  • Required Documents

    As a new or existing federal employee, you and your family may have access to a range of benefits. Your benefits depend on the type of position you have - whether you're a permanent, part-time, temporary or an intermittent employee. You may be eligible for the following benefits, however, check with your agency to make sure you're eligible under their policies.

    All required documents listed below, that are applicable to you, must be submitted to our automated system by 11:59 p.m. Eastern Time (ET) on the closing date of this announcement.

    1. Resume showing relevant work/volunteer experience, education and training. Include the start and end dates (from month/year to month/year) and the number of hours per week worked/volunteered. Your resume serves as the basis for qualification determinations and must support your answers to the completed online assessment questions.

    2. Veterans' Preference Documentation, if applicable:

    • To claim 5-point preference, submit a copy of your DD-214 Certificate of Release or Discharge from Active Duty.
    • To claim 10-point preference, submit all required documentation outlined on the SF-15 (Application for 10-Point Veteran Preference) to support your claim (e.g., DD-214, official statement from the Department of Veterans Affairs, etc.). If we cannot verify your 10-point preference claim, your application will be reviewed for 5-point preference.
    • To claim 10-point derived preference (i.e., spouses, widows, widowers or mothers of veterans), submit a completed SF-15 andall required documentation listed on the SF-15 to support your claim.
    • To claim 0-point Sole Survivorship preference, submit a copy of your DD-214 or another form of official documentation showing that your discharge or release from active duty occurred on or after August 29, 2008 and was based on a sole survivorship discharge.
    • For all preference claims:
      • DD-214 Member 4 copies are preferred and must show the dates of service, type of discharge, and any qualifying service campaign medals.
      • If you are currently on active duty and applying based on eligibility under the Veterans Opportunity to Work (VOW) Act, you must provide a certification on letterhead from your military branch which contains your military service dates, expected date of discharge or release, and the character of service to show that your military service was performed under honorable conditions. The expected date of discharge or release must be no later than 120 days after the certification is submitted for consideration for this vacancy announcement.
    • For more veterans’ preference information, visit the USAJOBS Help Center.

    3. ICTAP/CTAP documentation, if applicable (e.g., reduction-in-force (RIF) separation notice, RIF separation SF-50 personnel action, certification of expected separation, etc.). Visit our agency’s ICTAP and CTAP eligibility information sites for more information and required application documentation.

  • How to Apply

    Prepare your application in USAJOBS

    To start your application, click Apply and we’ll walk you through the process to attach a resume and any required documents.

    During the application process you can review, edit, delete, and update your information. We’ll automatically save your progress as you go, so you won’t lose any changes. You have until 11:59 p.m. Eastern Time (ET) on the closing date of this announcement to complete the application process.

    STEP 1: Select the "Apply" button and follow the instructions to register or sign into USAJOBS.

    STEP 2: Submit your resume. Please see the Required Documents section for specific information that should be outlined in your resume.

    STEP 3: Complete the online assessment questions.

    STEP 4: Submit all required documentation applicable to you, as listed in the Required Documents section.

    To learn how to view the status of your submitted supporting documentation and application, visit the Application Instructions section of our agency’s Civil Service selection process site.

    Technical assistance with your on-line application is available through the Help Desk at mgshelp@monster.com or by calling (866) 656-6830 between the hours of 7:00 a.m. and 7:00 p.m. ET

    Alternate Application Procedures

    If applying online poses an extreme hardship, you may request alternate application procedures to submit your application package. Contact the Human Resources office listed on the announcement between the business hours of 8:15 a.m. and 5:00 p.m. ET at least 2 working days prior to the closing date of this announcement. The application package for alternate application procedures must be submitted and received in the Human Resources office no later than 11:59 p.m. ET on the closing date of this announcement. Paper applications and information sent by mail will not be accepted.

    Agency contact information

    Candice D. Hanna

    Phone

    843-746-8072

    Fax

    000-000-0000

    Email

    hannacd@state.gov

    Address
    U.S. Department of State
    1999 Dyess Ave.
    Charleston Reg. Ctr., E119B
    Charleston, South Carolina 29405
    United States

    Next steps

    After all application packages are received, we will review applications and evaluate applicants’ qualifications. Then, in approximately two weeks after this announcement closes, we will refer candidates, as described in the “How You Will Be Evaluated” section, to the hiring manager for selection consideration. Your application status will be updated up to four times during the following hiring phases:

    • After applications are received.
    • After applications are assessed to determine qualifications.
    • After candidates are referred to the hiring manager.
    • After a selection is made.

    For the selected candidates who receive a tentative job offer, we will conduct a suitability review and/or security background investigation that generally takes an average of at least two to six months.

  • Fair and Transparent

    The Federal hiring process is set up to be fair and transparent. Please read the following guidance.

    • Equal Employment Opportunity (EEO) Policy
    • Reasonable accommodation policy
    • Financial suitability
    • Selective Service
    • New employee probationary period
    • Signature and false statements
    • Privacy Act
    • Social security number request

Required Documents

All required documents listed below, that are applicable to you, must be submitted to our automated system by 11:59 p.m. Eastern Time (ET) on the closing date of this announcement.

1. Resume showing relevant work/volunteer experience, education and training. Include the start and end dates (from month/year to month/year) and the number of hours per week worked/volunteered. Your resume serves as the basis for qualification determinations and must support your answers to the completed online assessment questions.

2. Veterans' Preference Documentation, if applicable:

  • To claim 5-point preference, submit a copy of your DD-214 Certificate of Release or Discharge from Active Duty.
  • To claim 10-point preference, submit all required documentation outlined on the SF-15 (Application for 10-Point Veteran Preference) to support your claim (e.g., DD-214, official statement from the Department of Veterans Affairs, etc.). If we cannot verify your 10-point preference claim, your application will be reviewed for 5-point preference.
  • To claim 10-point derived preference (i.e., spouses, widows, widowers or mothers of veterans), submit a completed SF-15 andall required documentation listed on the SF-15 to support your claim.
  • To claim 0-point Sole Survivorship preference, submit a copy of your DD-214 or another form of official documentation showing that your discharge or release from active duty occurred on or after August 29, 2008 and was based on a sole survivorship discharge.
  • For all preference claims:
    • DD-214 Member 4 copies are preferred and must show the dates of service, type of discharge, and any qualifying service campaign medals.
    • If you are currently on active duty and applying based on eligibility under the Veterans Opportunity to Work (VOW) Act, you must provide a certification on letterhead from your military branch which contains your military service dates, expected date of discharge or release, and the character of service to show that your military service was performed under honorable conditions. The expected date of discharge or release must be no later than 120 days after the certification is submitted for consideration for this vacancy announcement.
  • For more veterans’ preference information, visit the USAJOBS Help Center.

3. ICTAP/CTAP documentation, if applicable (e.g., reduction-in-force (RIF) separation notice, RIF separation SF-50 personnel action, certification of expected separation, etc.). Visit our agency’s ICTAP and CTAP eligibility information sites for more information and required application documentation.

Help

This job is open to

  • The public

    U.S. Citizens, Nationals or those who owe allegiance to the U.S.

Job Summary

JOB TYPE

Full Time

SALARY

$58k-75k (estimate)

POST DATE

02/02/2024

EXPIRATION DATE

05/22/2024

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