We are looking for a top Marketing Content Manager with a skill set that has a mix of technical, analytical, project management, and creative skills. This position requires interaction and direct collaboration with our COO to ensure the creation and development is high-quality copy for our websites, social media, video content, marketing materials, collateral, and other communications.

To do so, they will learn all about and make significant contributions to The Property Partner's branding and style guide to efficiently maximize the impact of the content they generate. They will understand the successes and challenges of content from our market competitors to consistently deliver excellence. This position will also be responsible for researching the key SEO terms and implementing them in the content to gain maximum exposure.

Marketing Content Manager Expectations

• Research industry-related topics
• Prepare well-structured drafts using digital publishing platforms
• Create and distribute marketing copy to advertise our company and products
• Interview industry professionals and incorporate their views in blog posts
• Edit and proofread written pieces before publication
• Be well-versed in SEO and conduct keyword research
• Use SEO guidelines to optimize content
• Research the key SEO terms and incorporate them into the content to achieve maximum viewership
• Knowledge of targeting a specific set of keywords for all the articles written and published
• Promote content on social networks and monitor engagement (e.g. comments and shares)
• Identify customers’ needs and recommend new topics
• Coordinate with the COO to illustrate articles
• Measure web traffic to content (e.g. conversion and bounce rates)
• Update our websites and social media platforms as needed
• Hands-on experience with Content Management Systems (e.g. WordPress, Square Space, Mailchimp, etc.)
• Evaluate Search Engine Optimization driven content and increase the site traffic
• Collaborate with the COO to decide the brand taglines, logos, and other promotional material.
• Measure and monitor the increase in traffic due to new content and take actions accordingly to improve the traffic metrics
• Brainstorming and suggesting new ways to improve traffic by tapping into new platforms and channels
• Identify client's needs in relation to the company and write content to cater to those needs
• Coordinate and execute all Property Partners events
• Collaborate with local charities
• Manage and execute our VIP program and gifting
• Develop and maintain relationships with vendors and stakeholders

Objectives for this role:

• Maximize consumer engagement with marketing content
• Share insights on competitor marketing content
• Encourage collaboration to unify marketing output
• Improve The Property Partners search engine optimization (SEO) presence and have the understanding of SEO best practices
• Widen The Property Partners marketing reach
• Knowledge of various analytics platforms

Skills and Qualifications

• Ability to match up with fast-paced work life
• Goal-oriented and client-oriented
• Multi-project management skills, adhering to timelines and performing under pressure to achieve the targets
• Demonstrate attention to detail along with a creative mind
• Proficiency with content management systems, video editing, and analytics software like Mailchimp, Canva, SendOutCards, Top Producer, Homebot.com, etc.
• Outstanding copywriting, social media, and video production
• Ability to work effectively without oversight
• Confident written and verbal communication skills
• Superb organizational and time-management abilities
• High degree of computer literacy
• Have an understanding of UI/UX design
• Having an analytics mindset to analyze what type of clients are attracted to what content and then analyzing a target market
• Real Estate knowledge preferred but not required

Job Type: Full-time

Pay: $47,000.00 - $55,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Ability to Relocate:

• Tucson, AZ 85712: Relocate before starting work (Required)

Work Location: In person