About This Role
Strava is the leading digital community for active people with more than 120 million athletes, in more than 190 countries. The platform offers a holistic view of your active lifestyle, no matter where you live, which sport you love and/or what device you use. Everyone belongs on Strava when they are pursuing an active life.
To further this mission, Strava is looking for an experienced Content Producer to join our Marketing team. With a passion for developing and driving content strategies, you will be able to turn your hand to a variety of different projects that impact multiple touchpoints across the business. An expert in writing clear and concise copy, you will articulate the value and benefits of Strava to users and partners alike. Working closely with the Director of Content Strategy, you will help to run our partner-facing content, working with cross-functional teams to develop content and communication streams that hit multiple touchpoints. You will also play a central role in Strava editorial production, helping to develop our consumer content platform and applying your knowledge of the space to optimize this content for both internal and external discoverability.
In short, you will be a 'swiss army knife' content producer - someone who is as comfortable developing content strategies for our partners to get the most out of Strava as they are writing athlete profiles, while always being mindful of how we represent and distribute this content across our various touchpoints.
This role will be required to be in-person in San Francisco, CA.
For more information on compensation and benefits, please click here.
You're excited about this opportunity because you will:

• Play a pivotal role in motivating the world's leading digital community of active people.
• Help to build and implement a content strategy that reaches millions of people every day.
• Help to build and implement global and regional editorial calendars.
• Develop ideas and put them into practice as we work to inform and educate our partners and their consumers.
• Work with global creators, pro athletes, clubs, and brands to help them optimize their performance on our platform.
• Tell the stories of Strava's amazing community of athletes, raising their profiles and telling the world about their achievements; partner cross-functionally with our comms and social teams to drive on and off-platform amplification.
• Experiment with content streams, analyze their performance, and be given the freedom to scale those that show the most potential.
• Work across a variety of platforms to maximize the distribution of Strava content.
• Join a company that cares deeply about motivating the world to move - and gives its employees the opportunity to do the same.

We're excited about you because you have:

• 6 years working in content production with a particular focus on editorial content.
• The ability to be a highly organized self-starter with excellent writing, editing and communication skills.
• A background in partner-facing content production and community building.
• The ability to write compelling consumer copy to tight deadlines.
• A knowledge of SEO and content optimization strategies that can be applied across a variety of different content streams.
• An ability to analyze data and use relevant insights to inform editorial decision-making.
• A background in leading freelancers and contractors based around the world.
• An ability to work collaboratively with cross-functional teams.
• A willingness to take ownership of projects and processes that build towards company goals.
• An interest and enthusiasm in amplifying the voices of underrepresented members of the Strava community; and creating stories that resonate with these audiences.
• (Preferable) Knowledge of and possibly experience working with active lifestyle products, ideally inside a social network.

About Strava
Strava is Swedish for "strive," which epitomizes who we are and what we do. We're a passionate and committed team, unified by our mission to connect athletes to what motivates them and help them find their personal best. And with billions of activity uploads from all over the world, we have a humbling and audacious vision: to be the record of the world's athletic activities and the technology that makes every effort count.
Strava builds software that makes the best part of our athletes' days even better. And just as we're deeply committed to unlocking their potential, we're dedicated to providing a world-class, inclusive workplace where our employees can grow and thrive, too. We're backed by Sequoia Capital, Madrone Partners and Jackson Square Ventures, and we're expanding in order to exceed the needs of our growing community of global athletes. Our culture reflects our community - we are continuously striving to hire and engage diverse teammates from all backgrounds, experiences and perspectives because we know we are a stronger team together.
Despite challenges in the world around us, we are continuing to grow camaraderie and positivity within our culture and we are unified in our commitment to becoming an antiracist company. We are differentiated by our truly people-first approach, our compassionate leadership, and our belief that we can bring joy and inspiration to athletes' lives - now more than ever. All to say, it's a great time to join Strava!
Strava is an equal opportunity employer. In keeping with the values of Strava, we make all employment decisions including hiring, evaluation, termination, promotional and training opportunities, without regard to race, religion, color, sex, age, national origin, ancestry, sexual orientation, physical handicap, mental disability, medical condition, disability, gender or identity or expression, pregnancy or pregnancy-related condition, marital status, height and/or weight.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
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