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Senior Engagement Manager, Provider Marketing
Spring Health New York, NY
$163k-206k (estimate)
Full Time 3 Weeks Ago
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Spring Health is Hiring a Remote Senior Engagement Manager, Provider Marketing

We are looking for an analytical Senior Engagement Manager with experience driving outcomes using owned communications to build and execute our provider engagement platform. You will own the strategy and execution of our email, SMS, and in-app notifications to maximize our provider’s experience from onboarding through long-term engagement with our platform. This person must be an excellent project manager who feels comfortable working cross-functionally to deliver results-oriented marketing programs. You will implement, monitor, and optimize marketing campaigns, launch and manage A/B tests, and analyze and synthesize results, ultimately contributing to the success of our rapidly growing provider network.

What you’ll do

  • Work with our team to develop and refine a consistent voice and experience across our provider facing communication
  • Own email marketing campaigns and user journeys end-to-end, including building them
  • Owning A/B testing roadmap and continually optimizing ongoing communications
  • Implement, monitor, and continuously improve our email automations; troubleshooting when necessary
  • Ideate and own email/CRM/text content strategy and development for our rapidly growing network of providers
  • Work with data and engineering teams to ensure accurate CRM data
  • Collaborate across product, growth, marketing, design, operations, and clinical teams to create the most compelling experience for our providers
  • Take ownership of daily, weekly and monthly campaign metrics and partner with marketing analytics to create necessary dashboards to monitor performance insights
  • Your contributions will help transform the provider onboarding experience, create provider loyalty and retention, improve the utilization of our providers’ time and more. 

What success looks like in this role:

  • Completing an early audit and evaluation of our existing provider engagement funnel and opportunities
  • Delivering a lifecycle experimentation plan with clear goals around improving provider conversion, activation and evergreen engagement
  • Standing up and leading pilots and experiments to drive improvement across the provider journey and lifecycle.
  • Drive an increase in provider onboarding CVR as well as an increase in early cohort activation and engagement
  • Drive an increase in provider evergreen engagement and retention
  • Support testing and pilots on increasing provider advocacy and community engagement
  • Owning the optimization and evergreen improvement of these engagement programs and be an internal champion of the provider lifecycle

What we expect from you

  • 5 years in a similar role (Lifecycle, CRM, Email, Retention)
  • Experience working in a highly cross functional environment managing several different stakeholders 
  • Experience in marketplace businesses, ideally on the supply side, is a huge plus
  • Must have experience using CRM tools to build email campaigns and automated campaigns, ideally in Iterable and/or Apero 
  • Highly analytical with deep understanding of A/B testing 
  • Troubleshoot and QA campaigns, workflows, data issues, and other marketing ops functions 
  • Experience developing email, SMS, and in-app journeys
  • Excellent spelling, punctuation and grammar with laser-focused attention to detail

The target base salary range for this position is $108,700 - $141,350, and is part of a competitive total rewards package including stock options and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations. We review all employee pay and compensation programs annually at minimum to ensure competitive and fair pay.

Don’t meet every requirement? Studies have shown that women, communities of color and historically underrepresented talent are less likely to apply to jobs unless they meet every single qualification. At Spring Health we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we strongly encourage you to apply. You may be just the right candidate for this or other roles!

Ready to do the most impactful work of your life? Learn more about our values, how we work, and how hypergrowth meets impact at Spring Health:Our Values

Hypergrowth meets impact

What to expect working here:

  • You will be held accountable to an exceptionally high bar and impact
  • This may be the fastest work environment you will ever experience in terms of growth, decision-making, and time to impact
  • You will be empowered to set your own boundaries and asked to adapt them in critical moments when the company needs you
  • You will create processes & products that have never existed before
  • You will have very direct conversations and receive continuous feedback to push you to become the most thriving team member and performer you can be
  • Change is a constant here: your role, team, responsibilities, and success metrics will shift as the company grows

And…

  • You get to be surrounded by some of the brightest minds in the field
  • You get to learn and grow at an extremely accelerated pace
  • You will experience transparency, integrity, & humility from leadership 
  • You will be empowered to constantly challenge the status quo
  • You get the space to experiment & innovate
  • You get to make a transformational impact for the company, mental health, and for real human lives — and you will see that impact quickly
  • You will become more resourceful and resilient
  • You get to be part of a winning team that opens doors in the future

Benefits provided by Spring Health:

Your Total Health:

  • Health, Dental, Vision benefits start on your first day at Spring Health. You and your dependents also receive an individual One Medicalaccount which is valued at $199/year per user. HSA and FSA plans available
  • A yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers for you and your dependents
  • 10 allocated sick days per year
  • Flexible paid time off in addition to 12 paid holidays throughout the year
  • Access to Gympass, an on-demand virtual benefit that provides wellbeing coaching, and budget management.
  • Spring Renewal: When you hit your four-year Springaversary, you’ll be awarded afourweek, fullypaid, sabbatical leave to renew and recharge. 

You And Your family:

  • 4-4.5 months of fully paid parental leave
  • Spring Health provides team members and their families with sponsored access to Bright Horizons® child care, back-up care, and elder care.
  • Access to fertility care support through Carrot, in addition to $4,000 reimbursement for related fertility expenses

Supporting you financially through:

  • Our People team benchmarks all salaries using theRadford Global Compensation Databasefor technology and life sciences industries. Radford benchmarks salaries with 3,589 global firms, 6.5 million employees, and 98 countries across the globe. We do this to ensure all of our team members are paid equally and competitively.
  • On top of competitive and benchmarked salary, Spring Health offers incentive pay (based on role), and equity that begins vesting as we celebrate your first year with the company!
  • Employer sponsored 401(k) match of up to 2% after 90 days of employment

Creating a culture you can thrive in:

  • Flexible work arrangements: 66% of Spring Health team members work fully remote while 33% work in a hybrid model from our New York City offices
  • Focus Fridays: no meetings, no distractions, just time for you to get work done.
  • Focus Weeks: In Spring 2023, we held our first ever Focus Week, we canceled all non-essential meetings, minimized distractions, and you, our team members, to dive into the key work that gets chopped up or deprioritized during the regular day-to-day. We saw a 36% jump in the average energized score after those five days of flow state work and are finalizing a plan for quarterly Focus Weeks for team members.
  • Up to $1,000 Professional Development Reimbursement per calendar year.
  • $200 per year donation matching to support your favorite causes

Our privacy policy: https://springhealth.com/privacy-policy/

Spring Health is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. We also consider qualified applicants regardless of criminal histories, consistent with applicable legal requirements. Spring Health is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans. If you have a disability or special need that requires accommodation, please let us know.

Job Summary

JOB TYPE

Full Time

SALARY

$163k-206k (estimate)

POST DATE

04/13/2024

EXPIRATION DATE

05/02/2024

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