Job Title: B2B Marketing Coordinator - Lansmont & Mecmesin Division

This position may be located in Monterey CA, or Sterling VA.

Company Overview: Join the PPT Group, a family of brands, experts in the design and production of physical properties testing solutions. Within the PPT Group, the Lansmont and Mecmesin brands deliver innovative products and services to our global clientele. We are currently seeking a B2B Marketing Coordinator to drive marketing initiatives specifically for the Lansmont and Mecmesin divisions. This role presents a unique opportunity for a proactive and highly organized marketing professional to contribute to the growth and success of two industry-leading brands.

Position Overview: As the B2B Marketing Coordinator for the Lansmont and Mecmesin divisions, you will be responsible for supporting the development and execution of comprehensive marketing strategies to enhance brand visibility, generate leads, and drive sales. This role requires a process-based and methodical individual who excels in leveraging technology and marketing systems to achieve strategic objectives. Additionally, the successful candidate will be responsible for staying up to date with the latest developments in marketing technology and trends. This position offers global support and will report directly to the Brand Marketing Manager.

Key Responsibilities:

• Assist in the development and implementation of strategic marketing plans tailored to the Lansmont and Mecmesin brands to achieve business objectives.
• Support end-to-end marketing campaigns, from conceptualization to execution and performance analysis, ensuring optimal ROI.
• Contribute to the creation of compelling content for marketing materials, including website content, blog posts, email campaigns, and social media posts, aligned with brand messaging and positioning.
• Assist in utilizing marketing automation tools like HubSpot to streamline processes and enhance efficiency in campaign management.
• Assist in analysing marketing data and metrics to measure campaign performance, identify trends, and make data-driven recommendations for optimization.
• Stay abreast of industry trends and competitor activities to inform marketing strategies and maintain a competitive edge.
• Assist in identifying opportunities for process improvement and implementing innovative solutions to drive results.
• Collaborate effectively with cross-functional teams to support marketing initiatives aligned with business objectives and sales efforts.
• Provide global support for marketing initiatives across multiple regions and territories.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or related field preferred, and 2-3 years’ experience in B2B marketing preferably within, technology, marketing, or engineering sectors. We will consider the equivalent combination of education and experience.

Benefits:

· Competitive salary range $60,000 to $80,000

· Medical, Dental, Vision, Group Life, and 401(k)

· Flexible work arrangements

· Dynamic and collaborative work environment

Job Type: Full-time

Pay: $60,000.00 - $80,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Flexible schedule
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Professional development assistance
• Vision insurance

Schedule:

• 8 hour shift

Experience:

• Marketing: 2 years (Required)

Ability to Commute:

• Sterling, VA 20166 (Preferred)

Ability to Relocate:

• Sterling, VA 20166: Relocate before starting work (Required)

Work Location: Hybrid remote in Sterling, VA 20166