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Postal.io, Inc.
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Brand Manager
Postal.io, Inc. San Luis Obispo, CA
$93k-125k (estimate)
Full Time | Business Services 3 Weeks Ago
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Postal.io, Inc. is Hiring a Brand Manager Near San Luis Obispo, CA

Company Description

Postal is an offline marketing automation platform and marketplace that helps personalize, automate, and scale direct mail, internal and external events, branded company swag, and personalized gifts to drive better engagement with prospects, customers, partners, and employees.

With over $200B spent annually in B2B offline engagement, Postal’s expansive vendor marketplace, flexible integrations, and comprehensive events portal help companies drive brand loyalty, increase conversions, boost overall employee happiness, and improve customer health scores.

Every business in the world can use Postal.

Postal has raised over $30m in two rounds over the last 24 months from top tier investors Mayfield Fund (Marketo, Outreach) and OMERS Capital (Shopify, Crunchbase). Partners include Salesforce, Hubspot, Adobe, Outreach, Salesloft, Amazon, and Shopify. 

Our nationally recognized founding team has led multiple high-growth startups to over a $1B in market value and exits. Employees come from all walks of life and from various locations across the US and enjoy a comfortable work/life balance. Our headquarters are based in San Luis Obispo, CA and we are focused on taking care of employees, customers, and partners.

Job Description

Who you are:

  • You’re a very organized individual who thrives on maintaining or creating a process

  • You’re comfortable interfacing with multiple departments and team members

  • You can clearly identify success metrics for enablement and training materials

  • You enjoy writing and distilling complex ideas into digestible content

  • You are metrics-driven and are comfortable optimizing content based on past performance

  • Creative and practical that measures twice and cuts once

What you’ll do:

As a Brand Manager, you’ll be responsible for designing, developing, and delivering high-impact content, processes, practices, and tools needed to support the company's go-to-market strategy. This role also includes managing the customer-facing branding and working with the marketing team to deliver the best messaging. You will work collaboratively with the entire go-to-market team and other key stakeholders to increase sales results and productivity.

You will:

  • Develop, execute, optimize and assess sales materials and collateral including sales presentations and pitches, collateral, and competitive intelligence

  • Organize and audit all pre and post-sales content including whitepapers, ebooks, product demo decks, and pricing

  • Determine sales enablement priorities with go-to-market stakeholders

  • Serve as a liaison between Sales, Marketing, Product, Customer Success, and Support

  • Coordinate educational content and research for ongoing training and enablement

  • Maintain a sales enablement library of all internal and external collateral and work with the Content Marketing team to repurpose any existing top of funnel content for pre and post-sales use

  • Manage content on the website and update messaging and resources online

Qualifications

  • Minimum of 2 years experience in B2B, SaaS or equivalent. PLG experience a plus
  • Excellent written and verbal communication skills

  • Written samples of engaging marketing materials such as website content, e-books, blog posts, case studies, videos, infographics, emails, etc.

  • Strong copyediting, communication & project management skills

  • Self-starter and able to work independently and create a plan for achieving business objectives

  • Organized and able to manage projects efficiently and effectively

Additional Information

At Postal we believe in a strong work/life/spiritual balance that only comes with a strong company culture that supports its people to do their best work. We don't take ourselves too seriously, but we do have high expectations for our team and we ask that they have the same for us. 

We embrace people for who they are, and believe that diversity, inclusion and belonging are our greatest strengths. Perks include continuous learning opportunities, healthcare benefits, unlimited PTO, team outings, volunteer opportunities, and more. 

Job Summary

JOB TYPE

Full Time

INDUSTRY

Business Services

SALARY

$93k-125k (estimate)

POST DATE

04/10/2024

EXPIRATION DATE

04/23/2024

WEBSITE

postal.io

HEADQUARTERS

SAN LUIS OBISPO, CA

SIZE

25 - 50

FOUNDED

2019

TYPE

Private

CEO

ERIK KOSTELNIK

REVENUE

<$5M

INDUSTRY

Business Services

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About Postal.io, Inc.

Postal.io is an experience marketing platform that offers direct mail marketing and sales engagement solutions for healthcare and financial sectors.

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The following is the career advancement route for Brand Manager positions, which can be used as a reference in future career path planning. As a Brand Manager, it can be promoted into senior positions as a Category Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Brand Manager. You can explore the career advancement for a Brand Manager below and select your interested title to get hiring information.

If you are interested in becoming a Brand Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Brand Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Brand Manager job description and responsibilities

Brand managers use customer and trend research to create strategies that will change how people perceive the brand.

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Brand managers work to ensure that a brand remains recognisable, up to date and exciting to customers.

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Brand managers plan ways to promote – and change the public perception of – brands.

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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Brand Manager jobs

Develop a Thoughtful Brand Strategy.

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Be different or better (or both).

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Be always contextually relevant.

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Coordinate several marketing agencies.

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Speak out to challenge the strategy.

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Step 3: View the best colleges and universities for Brand Manager.

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